Footwear and Accessories

NYC Parks Partners With Nike for Branded Apparel Collection
November 22, 2019 at 1:40 pm

Nike will soon release an NYC Parks branded apparel collection to put residents in a New York state of mind with respect to their attire. Come December 5, the limited-edition NYC Parks collection will hit the masses as AF1, with the ALL FOR 1 identity behind that title helping Nike promote...

Yee-haw! Whataburger Teams Up With Justin Boots to Release Customized Cowboy Footwear
October 30, 2019 at 2:36 pm

Whataburger turned 69 in August, but the fast food restaurant chain has not decided to be a curmudgeon, thanks especially to its recent run of humorous tweets. With most of its locations in Texas, the company is certainly catering to its local admirers through the release of limited edition cowboy boots that enhance the beloved…

Timberland's Latest Collaboration Proves SpongeBob SquarePants is the Latest Footwear Craze
September 11, 2019 at 1:00 pm

We'll admit that we probably wouldn't have predicted SpongeBob SquarePants would dominate footwear trends in 2019, but here we are. Nike already released its Bikini Bottom-inspired Kyrie Irving x SpongeBob collaboration, which featured several designs. Now, Timberland is the latest apparel company to take advantage of the show's 20th anniversary. According to, Timberland has…

What to Know About the Booming Promotional Socks Category
September 4, 2019 at 11:58 am

The global footwear market is expected to hit $11.6 billion by 2023. What does it take to provide buyers and wearers with promotional socks they’ll love? Promo Marketing talked to Vincent Goralczyk, president of Custom Sock Line LLC, Dumont, N.J.; Chloe Ayres, marketing manager for Sock Club Enterprises LLC, Austin, Texas; and Kelly Yarborough, CEO of Sock101, Lee’s Summit, Mo., to find out...

The 3 Coolest Features in Nike's New SpongeBob SquarePants Branded Shoes
August 7, 2019 at 3:14 pm

Branded shoe collaborations have been popping up everywhere, and we’re really not mad about it. So far, each one has had its share of cool design elements behind it. Today, we’re covering the Kyrie Irving and SpongeBob SquarePants collection from Nike, and there are some fun features and other reasons that these branded shoes will be flying off the shelves on August 10...

Zappos Collaborated With Birkenstock For a Limited-Edition Anniversary Sandal, And You Have to Check Out This Sweet Packaging
July 22, 2019 at 2:35 pm

The month of July comes with a lot of celebrations—you have July 4th and, of course, all of the additional weekend barbecues—and the shoe retailer, Zappos, is adding to the celebration by releasing a surprise for all comfortable shoe-lovers. Zappos hit its 20th anniversary this year, and to celebrate, the company released a pair of limited-edition sandals (there's only 225 pairs available) in collaboration with the popular shoe manufacturer, Birkenstock. The idea behind the sandals is original, but there are a few notable elements about the packaging to point out, too.

Taco Bell Teams Up With T-Mobile for ‘T-MoBell’ Stores, Merch
July 17, 2019 at 1:38 pm

Wordplay comes with the territory of covering the promotional products industry, as companies are fond of distinguishing themselves via catchy puns and quirky titles in their marketing. Taco Bell and T-Mobile are sating our desire for a smile-inducing bit of wit—and all the accompanying merch—through their T-MoBell pop-up stores set to open next week.…

Revisiting the U.S. Flag Merchandise Debate (Thanks to Nike, Colin Kaepernick and the Governor of Arizona)
July 2, 2019 at 10:59 am

If you've been anywhere on the internet today, you've likely seen that Nike is pulling a new July 4 shoe design after Colin Kaepernick pointed out that some people might find the "Betsy Ross Flag" design offensive. Reaction from both sides of the political spectrum has been, predictably, intense, but it's a good excuse to revisit the debate over how the American flag is used in branding...

K-Swiss Has a 'Clueless' Branded Shoe Collection and We're Totally Buggin'
May 20, 2019 at 2:17 pm

K-Swiss, the athletic sneaker brand popular in the '90s (bonus points for anyone that remembers these—thanks, dad) but very much still around, recently announced a very on-trend and chic collection, which dropped last week. It’s a “Clueless” branded shoe collection. Yes, this is really happening. And yes, there is lots of plaid...