Five Holiday-Ready Products for a Winter World Cup
November 15, 2022 at 11:15 am

This year's FIFA World Cup takes place over November and December, rather than the summer. Because of that, it makes for a rare opportunity to market the tournament during the holiday season with promotional products. We took a look at five of our favorites.

Planning for Holiday and Seasonal Promotions Year-Round
October 5, 2022 at 9:59 am

Labor Day weekend marks the unofficial end of summer and the unofficial start of the holiday season. That means it’s time to really think about holiday-themed gifts. We don’t like being those people who put up a Christmas tree seconds after the last trick-or-treaters leave, but from a business perspective, it’s best to begin sooner…

Making it Happen: Turning a Hobby into a Thriving Business
October 3, 2022 at 9:36 am

Cindy Rumpf Novack founded What started as a fun hobby with her daughters has now grown into a warehouse with more than 50,000 square feet of supplies and $8 million in sales. Novack sells much more than just candles and soaps, she delivers an experience for the customer and is empowering people to pursue…

Williams-Sonoma Inc. Expands Branded Merchandise, Corporate Gifting Capabilities
September 30, 2022 at 9:36 am

Williams-Sonoma Inc. announced that it's expanding its presence in the business-to-business and branded merchandise arena, offering more corporate gifting and custom merchandise options. Customers will be able to shop from brands under the Williams-Sonoma Inc. umbrella, like Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Rejuvenation, and Mark…

7 Fun and Unique Promo Products to Fit Your Client's Specific Needs
June 15, 2022 at 10:42 am

We always try to shine a light on the products that make us think, "Wow, I've never thought of that before." Products that fulfill a need end-users might not have known they had, or just stand out because of their individuality, are a good way to ensure that people hold onto them for a long time and have a more favorable view of your client...

Are Immersive Travel Experiences the Future of Branding?
April 26, 2022 at 10:53 am

It seems that the new way to put your brand in front of people is to literally house them, putting people in the middle of an advertisement. We've seen it with Taco Bell's hotel, the Moe's Miami hotel room and the Barbie RV, among others. Now, even more branded hotel experiences are popping up across the world...

9 USA-Made Promotional Products for Spring and Summer
April 13, 2022 at 1:26 pm

With all the supply chain issues suppliers, distributors and end-buyers are dealing with, sourcing domestically can alleviate some of the pressure. There's less worry about factories shutting down or ships waiting outside of ports for days at a time (let alone the time it takes to unload them). Here are nine USA-made promotional products to get you started...

Netflix's Latest Immersive Merchandise Experience: Bridgerton at Bloomingdale's
April 12, 2022 at 10:31 am

Netflix has made sure its content extends far beyond the confines of your TV or computer screen, and its latest effort is a line of apparel and merchandise inspired by "Bridgerton," the popular period drama created by Shonda Rhimes. The collection is available at Bloomingdales, where fans can shop and sip Earl Grey at a tea bar...