Labels

Vehicle Wrap Typo (Almost) Becomes Weapon In Alabama Senate Race
September 27, 2017 at 2:22 pm

Typos: We hate to see them, and yet we can't quite get enough of them. Sometimes, typos work for a promotion's advantage. And sometimes they result in an all out internet frenzy—or in the case of this typo, a political backlash. Advocacy group Great America Alliance sponsored a bus to bring Sarah Palin and former White…

Thelonious Monk's Family Sues Brewery Over Labels, Packaging
September 1, 2017 at 12:14 pm

Thelonious Monk is one of the most celebrated jazz musicians ever. So, it's no surprise that a brewery would want to harness the cool energy for one of its beers. Thus, the North Coast Brewing Co. released its Brother Thelonious Belgian Style Abbey Ale. While this beer isn't exactly a new release, its name didn't…

Discount Labels, Lancer Label Merge
December 19, 2016 at 3:02 pm

Discount Labels, New Albany, Ind.; and Lancer Label, Obama, Neb., are merging, effective Jan. 1, 2017. Moving forward, the company will be known as Discount Labels, and will be a single provider for its distributors. "We have been in a strategic partnership for many months," Eric Lanz, senior vice president of Discount Labels, told Broadway…

MLB Officials Warn Fans of Counterfeit All-Star Week Merchandise
July 8, 2016 at 4:22 pm

With all-star week commencing in San Diego next week, MLB officials have advised fans to keep an eye out for counterfeit All-Star Game merchandise and tickets. According to ABC 10, undercover investigators will monitor all merchandise…

Augusta Label and Printing Adds Shrink Sleeve Technology
June 17, 2016 at 5:42 pm

In response to the evolution of craft brewing and a market demand for alternative packaging trends in the Midwest wine markets, Augusta Label and Printing, Burr Ridge, Ill., announced the installation of automatic shrink sleeve machinery. Companies worldwide are growing sales through the use of 360-degree marketing using evolving shrink sleeve technology. With the craft…

Zara Pulls Controversial 'Are You Gluten Free?' Tee
March 30, 2016 at 5:23 pm

By now, you've probably heard the term 'gluten free'—even if you don't exactly know what gluten is. A few years ago, mostly only people with celiac disease—where gluten damages the small intestine—stuck to gluten-free diets. But recently, reports have come out that almost anyone can benefit from such…

Diet Coke Prints Millions of Labels for 'It's Mine' Campaign
February 4, 2016 at 6:54 pm

Diet Coke is taking individuality to the next level with its new "It's Mine" packaging campaign. Using HP Indigo digital printing technology, the brand is creating millions of unique labels for their glass bottles.

Video: 10 Awesome Products from PPAI Expo 2016
January 26, 2016 at 6:38 pm

It’s been two weeks since the 2016 PPAI Expo, and we’re still thinking about our favorite products and moments from Las Vegas. From finding a new pet dog to getting a relaxing massage and even meeting Donald Trump, the Promo Marketing team saw and did a lot of awesome things at this year’s convention. Didn’t…

Branded Amazon Dash Replenishment Devices Go Live
January 22, 2016 at 4:49 pm

Amazon introduced the Dash Replenishment devices in March by launching the product-branded plastic buttons. Now, the devices, which allow users to press a button to reorder items without having to log onto the site, are live. The buttons are branded based on the…

Coca-Cola Unveils Bottle Label that Turns Into a Bow
December 7, 2015 at 4:35 pm

Coca-Cola Enterprises has added some festive cheer to its 1.75 liter bottles with a new limited edition bow design, allowing consumers to transform the bottles’ wraparound labels into neat decorative bows. Consumers can peel away the bottle label to reveal a tab that, when…