Marketing and Sales
July 18, 2018 at 12:27 pm
In the weekend before the 2018 FIFA World Cup Final, Bleacher Report launched a capsule collection of soccer jerseys—Hip Hop x World Cup—designed in collaboration with rappers including Black Thought, Vince Staples, 21 Savage, Vic Mensa and Smokepurpp. The jerseys, which were created to reference the local roots of each artist, were priced at $80 a piece, and sold out in a mere three days...
July 16, 2018 at 11:52 am
We here at Promo Marketing fully appreciate the sentiment that we should all live in the moment and not look for any period of time to speed by, as, no matter our circumstances, each day can bring about amazing experiences. With that confessed, we hope our penchant for consumerism does not render us at all…
July 16, 2018 at 11:30 am
In business we must continually plan, execute and evaluate. 1. Plan: Most business folks have some sort of plan. Some have long-range plans. Some have annual plans. Most have at least a “to do” list to help plan their day. 2. Execute: Most business folks also execute. The key to good execution is good planning.…
July 13, 2018 at 1:54 pm
Promotional Products Association International (PPAI), Irving, Texas, will induct Gene Geiger, MAS+, co-owner and CEO of Lewiston, Maine-based distributor Geiger; and Charles “Chuck” Pecher, president at St. Louis, Missouri-based supplier Skinner & Kennedy, into the PPAI…
July 10, 2018 at 11:27 am
Premier Catalog Group announced the addition of JH Specialty, a Fort Wayne, Indiana-based distributor, effective July 1. JH Specialty is a multi-million dollar company founded in 1998, offering both digital and traditional marketing services. Its services include website design and development, communications, e-commerce, print, promotional products, decorated apparel, and more. Founded by John Henry III,…
July 10, 2018 at 10:59 am
Soft Stuff Creations, Blaine, Wash. and Surrey, B.C., announced the addition of Howard Berman as its Northwest multi-line sales representative, covering Alaska, Arizona, California, Hawaii, Idaho, Oregon, Utah and Washington. Berman is an industry veteran and Promotional Marketing Association of Northern California (PMANC) board member. For the past nine years he has been president of…
July 5, 2018 at 8:26 am
Buyers are busy people and are constantly bombarded with sales pitches. They know how to tune out…
July 3, 2018 at 1:16 pm
Polyconcept North America (PCNA), Pittsburgh, announced the addition of Jennifer Kirby as hardgoods field sales manager. Kirby brings more than 20 years of experience to PCNA. With her sole focus on customers in the Chicagoland area, she’ll work alongside Joel Kaufmann and Chelle Corr-Boxley to help distributors in the region drive business.. For more information…
June 29, 2018 at 2:23 pm
Coming in at No. 6 on our 2018 list, with approximately $210 million in promotional products sales, was DiscountMugs.com. We spoke to David Giacomini, chief marketing officer for the distributor, about what sets the company apart, the company’s goals moving forward and tech’s ever-increasing role in the promo business...
June 29, 2018 at 2:23 pm
BAMKO made one of our largest climbs this year, jumping from the No. 32 spot in 2017 to the No. 17 spot in 2018. We interviewed Phil Koosed, president of BAMKO, to find out how the company grew its sales, as well as his thoughts on outside competitors and the millennial customer...
