Marketing and Sales

Selling Promo During a Crisis: Doing Your Job When Things Get Weird
March 20, 2020 at 1:39 pm

With everything going on right now, sales calls feel uncomfortable at best, tone deaf at worst. But promo professionals have businesses to run. How do you balance giving your customers the space they need while still doing your job? There’s no single answer that works for everyone, but here are some ideas...

Success Advice From David Nicholson, President of Polyconcept North America
March 16, 2020 at 1:39 pm

I want to start by thanking all of the leaders that have contributed their advice so far in my newest approach to Million Dollar Mindset. It has been a pleasure featuring your insights on how to be financially successful within our industry. The most recent respected leader I asked to share his thoughts is President…

5 Benefits of USA-Made Promo Products
March 16, 2020 at 12:26 pm

Promo professionals have experienced their share of obstacles lately when it comes to goods and materials produced overseas. First there was dealing with unpredictable pricing due to tariff changes, and now COVID-19 has caused disruptions to the supply chain. This uncertainty has led distributors to search for impactful and affordable promos that are made right…

BDA Achieves QCA Accreditation
March 16, 2020 at 11:57 am

Quality Certification Alliance (QCA), Chicago, Ill., has awarded QCA’s Distributor Certificate to Woodinville, Washington-based Bensussen Deutsch & Associates LLC (BDA). Built upon the existing Advocacy Council, the Distributor Certification Program is designed specifically for the needs of distributors and decorators, allowing them to further their commitment to brand safety and responsible sourcing. Like QCA’s Supplier…

How Can I Look at Open Orders on QuickBooks?
March 13, 2020 at 1:37 pm

Ask the Accountant… Question: Is there a dashboard in QB Premier where I can look at open orders? Answer: QuickBooks Premier has such a dashboard called Income Tracker. You can find the icon on the left side of the home page where other shortcuts are listed. The Income Tracker has tabs at the top of…

Logo Design Trends for 2020 (According to Tech.co)
March 12, 2020 at 2:00 pm

There are plenty of companies that are looking to appeal to consumers with not only their goods, but also their logos. Tech.co devoted an examination to logo design trends for 2020, and we found ourselves drawn to the resulting takeaways, but especially the throwback logos and so-called "logo-less" logo designs...

Our Fave 5 Promotional Products of the Week: Lagavulin Whiskey, George Costanza and More
March 11, 2020 at 11:35 am

Is anyone else's circadian rhythm completely thrown off by the time change? We love the extra hour of evening sunlight, but the dark mornings are rough. Thankfully, we have promotional products of all kinds to put some pep in our steps. Here are five that caught our eyes this last week. You might even say they were our Fave 5!...

Atlantic Coast Cotton Announces New Mobile App
March 11, 2020 at 11:25 am

Atlantic Coast Cotton, Gainesville, Va., announced a mobile app designed to make connecting with the company fast and easy. Users can check stock in real time, connect with customer service reps, place orders and more with their smart phones. The app is available for Android or iPhone systems on their online stores. With the app,…