Marketing and Sales

At Promo Marketing, we rely on social media, because the more our readers share our stories with others, the more people our stories reach. A big thank you to our readers who post stories on Facebook, Twitter and LinkedIn. On that note, here are the stories our readers shared most in 2019...

The Cybertruck is the most Tesla idea Elon Musk has had in a while. But in a very un-Tesla move, the company hasn't produced a single piece of official Cybertruck merchandise. Musk is the man who made "the world's most boring hats" and sold out almost instantly. Tesla sold surfboards. We hailed the company as leaders of promotional merchandise a while back...

Here at Promo Marketing, we embrace some of the more, let's say, "interesting" stories that relate to the promotional products world. We always try to keep things entertaining and have a little fun while keeping our readers informed. Today, let's take a look at a few of the weirder stories we reported on this year. Have fun!...

Taking things found in video games and movies and turning them into merchandise is not a new phenomenon. In fact, it's about the oldest trick in the book when it comes to marketing for these media platforms. But Disney is doing something a little different with Star Wars merch for a tie-in with the new "Jedi: Fallen Order" video game...

iClick, Seattle, announced that it has hired Virginia Thomson as leader of the company's e-commerce and program initiatives, and added Chris Hart and Rob Derrig to the company's national account management team. Thomson will be responsible for managing all of iClick’s e-commerce accounts, and she’ll be supporting...

HUB Promotional Group (HPG), Braintree, Mass., announced the promotion of Alex Morin, of its Debco subsidiary, to vice president of sales for HPG companies Origaudio, HandStands and Debco. He will report directly to Trina Bicknell, HPG's senior vice president of sales. “I am so excited to see Alex assume…

Toddy Gear, Chicago, announced the promotion of Josh Bleicher to director of sales. In his new role, Bleicher will oversee the day-to-day sales operations and act as a managerial lead for the growing Toddy Gear sales team. Josh has served as an account executive since…

Bag Makers, Union, Ill., has hired Aubrie Madai as an inside sales representative. Madai will be working with distributors across the country to share information about Bag Makers’ products and services. She will be developing and leading webinars, and conducting proactive outreach to demonstrate how Bag Makers can support…

Polyconcept, the New Kensington, Pennsylvania-based parent company of suppliers Leed's, Bullet, Journalbooks and Trimark, announced last night that it has successfully acquired ETS Express, though the acquisition was finalized on Nov. 29. The move will bolster PCNA's drinkware footprint within the promotional products industry....

Still doing a little holiday shopping? It's OK, we won't judge. We're here to help. Whether it's for a year-end gift, a customer retention program or just to show you're thinking of someone, these gift-ready items are enough to make anyone light up...