Marketing and Sales

Arizona Law Requires Officials to Report Promo Expenses, But No One Does
January 25, 2017 at 1:50 pm

A law in Arizona requires local politicians to report to the Department of Administration (ADOA) when they spend public funds on promotional items that include their names or photographs. This includes elected city, county and school-board officials. However, due to the lack of any real consequence consequence for not obeying the law, it's rarely followed. According…

McDonald's to Give Big Mac Sauce Away as Promotion
January 25, 2017 at 1:28 pm

We in America are no strangers to the "special sauce" on Big Macs from McDonald's. You know, that mysterious, pinkish stuff that you can't get anywhere else? Well, McDonald's has seemingly opened the secret vault where it keeps its sauce, and is giving it out in bottles as a promotional tool. That's right, for one day…

Disney Uses '90s Nostalgia to Sell Notebooks
January 24, 2017 at 1:38 pm

Many kids who grew up in the VHS age remember the huge (almost to the point of overkill) packaging that Disney movies came in. They opened like a book, and had white lining surrounding the cover photo. To monetize some of that sweet, sweet '90s nostalgia that's all the rage these days, Disney is once…

I Cut Out the Middleman and I Liked It
January 24, 2017 at 1:13 pm

I did it. I went direct. I cut out the distributor. I cut out the supplier. I bought directly from China. It wasn’t bad. In fact, it was quite good. Delivery was three weeks. Product quality was excellent. Service was outstanding. English wasn’t a problem. I’ve already ordered a second time. I bought glasses directly…

Geiger and The Swag Coach Announce Affiliation
January 24, 2017 at 11:04 am

The Swag Coach program, Falls Church, Va., has recently joined Geiger, Lewiston, Maine, as an affiliate. Josh Frey, founder of The Swag Coach Program and On Sale Promos officially joined Geiger. Frey, a 20-plus-year industry veteran and entrepreneur, has experience both selling to and servicing his own clients, and coaching others on how to do the…

HALO Branded Solutions Recognizes Sales Leaders
January 23, 2017 at 3:37 pm

HALO Branded Solutions, Sterling, Ill., honored the achievements of over 250 top account executives at an elegant gala at the Four Seasons Las Vegas Hotel during the PPAI…

UniversalPromo Inc. Announces New Owner
January 20, 2017 at 2:50 pm

UniversalPromo Inc., Rogers, Minn., announced that Peter Will is now the company's new owner. Will, who started at UniversalPromo Inc. in 1991, held multiple manufacturing and sales roles. He became president in 2011, and purchased the company effective Dec. 28, 2016. "I…

Last Chance to Vote! PM Video Battle: Hit Promotional Products Versus 4imprint
January 20, 2017 at 2:39 pm

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I didn't lose all my money on slots in Vegas! I lost it on food and drink prices.) Last week, Hit Promotional Products won again, and will face off against…

Petty Criminal Behind 'Hollyweed' Sign Cashes In with Apparel
January 19, 2017 at 1:51 pm

Remember when someone put some fabric on the Hollywood sign to make it say "Hollyweed" on New Year's Day? That guy, Zach Fernandez, who calls himself "Jesushands" on the internet, is raking in some serious cash from "Hollyweed" merchandise. The New York Daily News reported that Hernandez launched an online merchandise shop on Sunday and…