Marketing and Sales

Spector & Co. Announces the Appointment of Jamie Mair as Chief Growth Officer
June 26, 2020 at 10:52 am

Spector & Co., West Chazy, N.Y., announced today the hiring of Jamie Mair, former BDA marketing executive and co-founder of boutique merchandise agency SwervePoint. “We’re excited Jamie has joined our team," said Rob Spector, CEO of Spector & Co. "As a past client, he brings a unique perspective and understanding of the supplier, distributor and…

Success Stories From Fast-Growing Promo Distributors and Ideas for Right Now
June 25, 2020 at 1:23 pm

For companies that grew revenue in 2019, the plan entering 2020 was to keep that momentum rolling. For many businesses, those goalposts have likely moved, with sales slow in most product categories outside of PPE. But it doesn’t mean that businesses can't learn some valuable lessons and prepare for future growth...

Find Masks, Sanitizer, Signage and Much More in Our Free 'Back to Business' Digital Catalog
June 25, 2020 at 12:16 pm

States across the U.S. are well on their way to reopening. As they do, the many businesses within them will need various promotional products to safely reopen, get the word out to customers and show appreciation for staff. That's why we curated the best products from top suppliers into a free, easy-to-use digital catalog for promo distributors...

The Future of QuickBooks Desktop
June 19, 2020 at 11:53 am

Ask the Accountant… Question: I’ve heard rumors that QuickBooks Desktop is going away. Is that true? Answer: I’ve heard those rumors for years, but QB Desktop (Pro, Premier and Enterprise) is improved upon year-over-year, and appears to be here to stay. I recently attended a webinar by Joe Woodard about this very subject. He quoted…

ePromos Announces Lisa Fosdick as Vice President of Strategic Partnerships
June 17, 2020 at 2:15 pm

ePromos Promotional Products, St. Cloud, Minn., announced that Lisa Fosdick has joined the organization as vice president of strategic partnerships. “Lisa is an experienced senior leader with a passion for helping others succeed,” said Steve Paradiso, president and CEO of ePromos. “We are thrilled to have her join our executive team and bring her vision,…

2020 Top Distributors List: Stats, Trends and Analysis
June 17, 2020 at 9:58 am

Our Top 50 Distributors totaled $6.18 billion in 2019 promotional products sales. That’s up from last year’s Top 50, which totaled $5.96 billion in 2018 sales. Overall, 44 of this year’s Top 50 distributors (88 percent) grew sales over the prior year. Elsewhere on the list, some other significant jumps took place...

Why One Promo Distributor Spent Two Hours 'Sprint Calling' Customers to Check In
June 12, 2020 at 2:09 pm

At Hasseman Marketing, a promo distributor based in Coshocton, Ohio, CEO Kirby Hasseman and his team conducted "sprint calls" last week, making the outreach solely about learning how clients are remaining resolute and growing the realization that the promotional products industry has connections at its core...

Our 5 Favorite Promotional Products of the Week: Nike Sneakers, Face Masks and More
June 10, 2020 at 1:50 pm

It seems like just yesterday we were wearing hats and scarves for the walk to work, and now we can’t go outside without melting into a puddle of sweat. It's on days like this that we thank our lucky stars for air conditioning. And we also thank our lucky stars for promotional products that make us laugh or say, “Oh wow, that’s so creative!"...

AIM Smarter Announces Its 2019 Supplier of the Year, Four Shining Star Supplier Winners
June 9, 2020 at 12:16 pm

AIM Smarter LLC, Philadelphia, has selected Hit Promotional Products as its Supplier of the Year award recipient for 2019. Hit Promotional Products is among AIM’s largest supplier partners and has been a key partner to AIM in its efforts to expand exclusive membership offerings to its more than 2,200 distributor members. Hit Promotional Products was…