Marketing and Sales

Small orders are frustrating. But, if you apply a lesson from your childhood, you might just find small orders to be a game-changer.

Managing multiple spinning plates has become table stakes for most leaders. Here are some ideas to improve business and find balance.

Designing for direct mail can be broken up into three segments: layout, color/images, and copy. Let’s dive into the details.

After rapper Tory Lanez called reporter Meghann Cuniff a "googly eyed [expletive]" during a hearing, Cuniff turned the viral insult into merchandise (with some added jokes at Lanez's expense).

Find out how the design firm behind the Bicentennial logo redesigned the America 250 logo to be more "flexible" and brand-able across media, while also telling a larger "brand" story of America right now.

Engaging in meaningful conversation with a prospect can enhance your ability to differentiate your business. Here are examples.

Sock101, Lee's Summit, MO, announced the newest addition to its team, Nicole Mound, who will serve as new business development manager on national accounts.

Looking to boost your sales in 2024? Ask yourself if there is any low-hanging fruit you might have missed. "Low-hanging fruit" refers to those easy sales that are no-brainers. Once identified, they are common-sense opportunities that are easily recognized by distributor and customer alike—and there might be more of them than you might think. One…

Jake Himelstein, president of BAMKO, which ranked No. 6 on the Top Distributors list, goes into how BAMKO made smart decisions over the course of 2022 to achieve short-term success while creating an environment for success down the road

Logomark, announced the promotion of Christian Brandt to national sales manager, national accounts; and the hiring of Patricia Castagna to the role of Los Angeles regional sales manager.