Paper, Packaging & Printing

Boxcar Custom Packaging: A Totally Unique Brand Vehicle for Your Marketing Swag
September 27, 2021 at 12:43 pm

Sure, you can hand a branded pen to a customer. You can send personalized cards in the mail. But we think that’s kind of … boring? Sorry, not sorry. Giving out your promo gear without putting it in our fully customizable Boxcar Custom Packaging is like sending Cinderella to the ball in her busted pumpkin…

McDonald's Goes Quality-Over-Quantity for Saweetie Co-Branded Meal, Merch
August 10, 2021 at 1:15 pm

Like the other meals before hers, Saweetie’s McDonald's meal includes branded packaging, like sauce packets. But the actual merchandise isn’t available to everyone (at least not yet). Fans can enter a sweepstakes to win two limited edition Brandon Blackwood bags, and McDonald's employees will wear special uniforms...

How Brands like Pizza Hut Harness The Idea of 'Newstalgia' For Timeless Promos
July 29, 2021 at 2:03 pm

It’s funny how nostalgia works, at least when it comes to marketing. Look at fashion trends, sports uniforms and business logos. Something hits the scene as the hot new thing, then it becomes the norm, then it becomes old. And then, after a little dormancy, it becomes fresh again as a new generation “discovers” and…

Nike and Xbox's 'Space Jam' Kit Is a Slam Dunk on So Many Levels
July 13, 2021 at 10:53 am

Warner Bros. has 200 licensing partners for "Space Jam: A New Legacy." The latest merchandise to come out of that is a co-branded kit from Nike and Xbox that combines footwear, gaming and direct mail, appealing to fans and influencers alike. The attention to detail here is out of this world...

Koozie Group's Top 10 Products for the Return to Work
June 30, 2021 at 12:23 pm

The buzz of business is back, and with it, new perspectives, and fresh beginnings. Quality promotional products are a golden opportunity to create lasting impressions with customers. But what products do they want? What products will they enjoy and use the most? We have the inside scoop, and we’re excited to share with you the…