Promo Products
Last week, Harvard Law School announced that the school will change its emblem due to the inclusion of a former slaveholder's family crest. The emblem, introduced in 1936, incorporates the school's motto and wheat sheaves, which are derived from the coat of arms of Isaac Royall Jr.'s family. Royall, according to The Boston Globe, was…
In 2014, Pepsi started a promotional campaign in Hungary that allowed customers who collected a certain number of bottle caps to receive different Pepsi-branded gifts. As it turned out, the most popular gift was an illuminating ball. According to the Global Advertising Lawyers Alliance, the demand for the ball was too much for Pepsi, and…
IDProductsource, Port St. Lucie, Fla., announced the addition of four staff members. Ryan Modica has been promoted to general manager. "This is a well deserved promotion," said John Aspinwall, CEO of IDProductsource. "Ryan has been a major contributor to our company's success for many years." As general manager, Modica will be responsible for day-to-day operations…
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Which of our alma maters will bust our March Madness brackets?) Last week, AIIA LLC won, and will now battle 4imprint for this week's video battle. The winner will be decided…
The 2016 Expo East was underway in Atlantic City, N.J., this week. We at Promo Marketing spotted everything from costumed leprechauns to fun giveaways. But if you weren't able to make it this year, don't worry, we've got all the highlights straight from the source. "Expo East continues to be the premier East Coast event," said…
While studying abroad in Europe during my junior year of college, I purchased my favorite souvenir during a trip to London’s Portobello Market: a canvas tote bag. It was simple enough—text on the front and an image of colorful row homes on the…
BIC Graphic, Clearwater, Fla., announced the launch of its updated website—one site that now includes both the BIC Graphic and Norwood by BIC Graphic product collections. Customers now can access all product information for all BIC Graphic brands in one place with improved functionality. In addition to a newly structured homepage, the site offers several new…
It's up to you to create your future. Tough times require tough performances. Tough times bring out champions. The greatest hockey player in the history of the game—"The Great One," Wayne Gretzky—was deemed too small, too wiry and too slow to be a force in the NHL by the so-called "experts." But, he has a…
Tom Riordan, president of Mosinee, Wisconsin-based Maple Ridge Farms, took a break from serving English butter toffee and chocolate sea salt caramels to make and serve a New Orleans favorite—andouille sausage and chicken gumbo—for the 33rd annual University of Wisconsin Education Assistance…
The 2016 NCAA Basketball Tournament starts this week, and I just filled out the perfect bracket. A lot of people don't have Temple winning the whole thing, but I sure do. (OK, I picked Michigan State. But I'll still cheer for the Owls.) When people fill out their brackets, they can create any possible outcome…