Promo Products

PromoStandards Adds a New Advisory Board Member Amy Rabideau
August 10, 2022 at 9:54 am

PromoStandards announced the addition of a new member to its advisory board—Amy Rabideau, vice president of product at Facilisgroup. Rabideau brings to PromoStandards 24 years of experience in the promotional products industry. Prior to working at Facilisgroup, Rabideau was the senior project director at eXtendTech...

MTV 'Merch Masters' Is a Design Competition for Music Merchandise
August 10, 2022 at 9:39 am

Anyone who discounts branded merchandise as cheap junk doesn't know all of the work that goes into a well-executed product. Apparently, MTV knows how tough it is, and created a "Project Runway"-style show where designers compete to create the flashiest, most memorable and most stylish branded merchandise for musical artists...

Goldstar Hires Jaymie Cook, MBA, CAS, as Northwest Regional Manager
August 9, 2022 at 9:07 am

Goldstar, San Diego, announced an expansion of its North America sales team by welcoming Jaymie Cook as the Northwest regional sales manager. Cook will assist in sustaining the success of Goldstar by helping distributors experience simplicity. A three-year industry expert and experienced sales manager, Cook will focus on building and expanding partnerships across her territory…

Miller Lite's 'Grill Share' Promo Allows for Urban Cookouts
August 8, 2022 at 1:51 pm

Earlier this summer, Miller Lite released beer-infused charcoal for your boozy barbecues. Now, the brand is helping out those who want to get their grill on but don't have one of their own. Miller Lite's "Grill Share" program will offer up rentable, branded grills in New York City and Chicago, while giving fans an opportunity to win one to keep...

Stran & Company Launches Expanded Sales and Marketing Initiative
August 8, 2022 at 1:32 pm

Stran & Company Inc., Quincy, Massachusetts, announced the launch of an expanded sales and marketing strategy. Stran is establishing a dedicated lead generation team comprising experienced industry veterans, as well as increasing its digital marketing to capitalize on the demand for the company’s products and services...

Bandannas: The Perfect Fit for Any Fundraising, Charity or Cause Awareness Event
August 8, 2022 at 10:45 am

Available in a variety of colors, sizes and styles, bandannas can be used as a main fundraiser giveaway, added to a participant swag bag, or given to sponsors as a thank-you. Here are two ways that promotional products distributors can help clients incorporate bandannas into an awareness, cause and/or charity event...

Some Corporate CEOs Are Reconsidering Where Promo Fits in Their Budget
August 5, 2022 at 10:59 am

This week, a report in the Wall Street Journal indicated that some CEOs are putting in place cost-saving measures due to recession fears. Some of those decisions could include limiting "corporate swag" and promotional products. One company even named a "swag czar," whose job is to approve orders for branded products...

NC Custom Adds Shane Allen of Allen Golf Inc.
August 5, 2022 at 9:41 am

NC Custom, Hicksville, N.Y., expanded its sales and customer service team with Shane Allen of Allen Golf Inc., representing the British Columbia province. Allen comes to NC Custom building on his five-year experience in the promo industry with supplier Cutter & Buck. His previous background is in logistics in the gas and oil industry...

Sock Club Celebrates 10th Anniversary With Month-Long Celebration for Customers
August 4, 2022 at 10:04 am

Sock Club, Austin, Texas, announced it is giving free custom packaging to all domestic orders from 120 to 1,200 pairs through the end of the month as part of the company's ongoing 10th anniversary celebration. These efforts are in celebration of 10 years of business, and as a personal thank-you to its customers...

How 'Camp McDonald's' Evolved the Celebrity Fast Food Merch Partnership
August 3, 2022 at 11:06 am

McDonald's has been one of the pioneers of collaborating with musicians for branded merchandise and meals, having already partnered with Travis Scott, J Balvin, BTS, Saweetie and Mariah Carey. Its latest collaboration with Kid Cudi took things in a different direction, adding some new wrinkles beyond a simple co-branded product drop...