Promo Products

In a webinar titled "The Future World of Branded Merch," Bobby Lehew, commonsku’s chief content officer, shared how merch is now more popular than ever and has become a cultural staple evolving to a higher form of identity, self-expression and art, commanding headlines and sparking brand obsession like never before...

Vans and Crayola are teaming up again for a line of colorful sneakers, apparel and accessories, including customizable Vans sneakers. Each shoe style features vibrant color schemes reminiscent of the Crayola packaging, and some even have things like Velcro straps that look like crayons. There are also hoodies and T-shirts...

Four regional associations announced the success of the first annual Power of District 1 Shows collaboration, held Jan. 24-27. CPPA, NEPPA, PAPPA and SAAGNY, all members of District 1’s regional association community, have worked together to foster communication and cooperation between their associations and their community of members...

A Van Gogh exhibit in London has received criticism over souvenirs that some feel are insensitive. The Courtauld Gallery's merchandise offering includes an ear-shaped eraser, a bar of soap whose description says "for the tortured artist who enjoys fluffy bubbles," and an "emotional first aid kit for 20 key psychological situations"...

Customers in Beijing have been fighting to get their hands on merchandise featuring the games' mascot, an adorable panda named Bing Dwen Dwen. Shoppers have been clearing shelves of plush toys and other products with the panda's face on it. But another product is getting the attention of shoppers around the Olympic Village—commemorative coins. According…

At the final whistle last night, the Los Angeles Rams were named the Super Bowl Champions in front of a hometown crowd. Naturally, Rams fans in LA wanted to commemorate the win through merchandise, but don't assume that the winning team is the one with the strongest merch sales leading up to the game...

Michelob Ultra's three-part Super Bowl ad brings celebrity endorsements, social media contests, a full branded merchandise collection and the call for fans to pay close attention to minute details, creating a multi-platform branding experience. The bowling alley-themed merchandise includes a T-shirt imprinted with a phone number that fans can actually call for a surprise...

For the "Jackass" crew's latest big-screen venture, "Jackass Forever," participants and fans got a special promotional kit, including things like a specialized jacket, shot glasses and a moderately NSFW toy. Tony Hawk, who makes a brief cameo in the movie, is auctioning off not only his whole promo haul from the set, but also the T-shirt he wore and skateboard he used for his cameo...

HPG, Braintree, Mass., announced today that Jason Lucash will step down from his role as chief development officer in order to pursue other career endeavors. Lucash will stay on in an advisory role as part of HPG's board of directors. Lucash looked back on his time with HPG, and attributed the supplier's success to its ability to stay current with customer trends and...

The U.K. is celebrating 70 years of Queen Elizabeth II's reign this year, otherwise known as the Platinum Jubilee. Or, if you bought some commemorative plates or drinkware, the "Platinum Jubbly." Instead of throwing all of the misprinted merchandise away, Karl Baxter, who runs a clearance website, is selling the more than 10,000 misprinted pieces as limited-edition souvenirs...