Racist Imagery on Sorority T-shirt Due to Clerical Error
May 18, 2016 at 4:55 pm

When the Alpha Delta Pi sorority from Alabama’s Samford University decided to make shirts for its spring formal, this probably isn’t the end-result it expected. The shirts were printed with a vintage map of Alabama, which included an image of an African-American man eating a watermelon, according to

Try Patterns and Prints: I Double-Dog Dare You
May 11, 2016 at 6:26 pm

Prints make it easier to mix different colors, textures and fun into one cohesive look. They breathe a touch of life into an outfit. Of course, I get it. Patterns can be overwhelming. They are bold statements. And they are, perhaps, even bolder statements in the promotional products industry. But there are plenty of ways to incorporate them into a promotion without overdoing it...

Royal Apparel Aims to Increase Eco-friendly Collection
April 28, 2016 at 5:07 pm

Royal Apparel, Hauppauge, N.Y., announced its initiative to increase its selection of eco-friendly knitwear in the marketplace. It currently has more than 50 eco-friendly styles in women's, men's and children's styes, and continually is adding styles. In addition to all these styles, the company is expanding its sustainable fabrications, using organic cotton, recycled polyethylene terephthalate,…

Hanesbrands Inc. Acquires Pacific Brands Limited
April 28, 2016 at 3:48 pm

Hanesbrands Inc., Winston-Salem, N.C., announced yesterday that it has acquired Pacific Brands Limited, an Australian underwear and intimates manufacturer, in a cash transaction valued at $800 million. According to a press release, Pacific Brands Limited's portfolio includes Bonds, a men's and women's basics brand; and Berlei, a women's undergarment brand. It includes three business units—Underwear,…

The Wrap: Victoria's Secret Cuts Swim Apparel, Nike Launches a Weather-adapting Jacket
April 27, 2016 at 5:04 pm

Victoria's Secret will no longer sell swimwear after 2016; Nike now has a jacket that adapts to the weather; the Philadelphia Flyers poked fun at themselves with a "Stay Classy" giveaway tee; Sports Authority scraps bankruptcy plans and will go to auction; and Hanesbrands Inc. announced how they did in the first quarter: Here's what's happening this week in the apparel world…

Can a Person Have Too Many T-shirts?
April 27, 2016 at 2:59 pm

You know how people pack away their winter clothes for the summer to free up space in their dressers? I do that for my T-shirts. At one point in time, I easily could have worn a different T-shirt each day of the year. Right now, I’d say I could at least make it through six months. A packrat by nature, I would never say I have too many T-shirts. But I certainly have enough...

Festival Fashion: Rock Your Next Apparel Promotion
April 13, 2016 at 5:28 pm

By the time summer gets here, it seems like there’s a can’t-miss music festival each weekend. (No, seriously.) Add in touring festivals, like Warped Tour, and major festivals, like Bonnaroo, Firefly and Lollapalooza, and it’s no wonder festival fashion is a hot topic. Here are a few examples of how distributors can take advantage of the season and cater to festivalgoers nationwide...

Beyoncé Sues Feyoncé Inc. for Trademark Infringement
April 6, 2016 at 5:30 pm

On Tuesday, Beyoncé filed a lawsuit in Manhattan federal court, suing Texas-based company Feyoncé Inc. for trademark infringement, Reuters reported. The lawsuit calls for the company to stop selling its apparel—think shirts, sweatshirts and tank tops—and coffee mugs that say “Feyoncé” (you know, like, fiancé) on them. It also seeks unspecified damages...

The Wrap: Gap Kids Campaign Called Racist, Villanova Championship Merch and More
April 6, 2016 at 5:15 pm

Campaign image for Ellen DeGeneres' Gap Kids line called racist, Villanova Wildcats championship merchandise a win for apparel companies, MLB to incorporate wearable tech for in-game use, outerwear company uses RFID to combat counterfeiters, and Tri-Mountain launches new catalog: Here's what's happening this week in the apparel world…