Shirts

Coachella Released a Branded Apparel Line in Absence of In-Person Festival
November 30, 2020 at 1:32 pm

Coachella is just as much a brand as it is an event for people to go see music and other live performances. And the festival organizers—especially this year since people couldn’t get to the valley—need to keep that brand top of mind and relevant. So they launched a line of branded apparel...

The Makers of Mega-Hit Video Game 'Among Us' Had to Scramble to Make a Merch Store After Fans Made Knockoffs
November 17, 2020 at 1:12 pm

"Among Us" has become a cultural phenomenon, and people want to show off how much they love it. The problem was that InnerSloth, the game’s developer, didn’t have a functioning merchandise store. The page existed on its site, but there was nothing in the store. So, third-party sellers made their own merchandise, and InnerSloth never saw a dime from the sales...

Dunkin's Holiday Merchandise Line Includes Customizable Items
November 16, 2020 at 11:40 am

What is it about breakfast chains that create such brand loyalty? Here in Pennsylvania, it's Wawa versus Sheetz. Canadians love their Tim Hortons. Dunkin’s slogan might be about all of America, but Massachusetts natives know it’s really their chain. And they can finally show their “Dunkies” pride thanks to a new line of merchandise, some of which is even customizable...

Our 5 Favorite Promotional Products of the Week: Sticker Packs, Jerseys and More
November 11, 2020 at 10:59 am

Happy Veterans Day! We’re always grateful for the men and women who served in the nation’s military, but today is all about thanking them for their sacrifices. What better way to celebrate a national holiday than checking in on some of the latest and greatest promotional products we’ve seen from around the industry and beyond?...

How Great Decoration Helps Promotional Products Businesses Stand Out From the Competition
November 10, 2020 at 11:35 am

RJ Hagel, manager of global marketing for Goldstar; Tom Davenport, co-founder of Ink Kitchen; and Mike Wilson, vice president of operations for Overture Promotions, joined our own Sean Norris for a panel discussion on how promo businesses can take their decoration capabilities to the next level, and how that can attract more business even when times are tough for customers...

Yes, There Is Already Official Four Seasons Total Landscaping Merchandise
November 9, 2020 at 11:45 am

Four Seasons Total Landscaping announced in a Facebook post on Sunday that it would release a line of merchandise today, while clarifying that it “would have proudly hosted any presidential candidate’s campaign at our business." As promised, the company now has a fully stocked merchandise store, complete with stickers, three T-shirt designs and a hoodie...

Update: Under Armour's Direct-to-Consumer Shift Won't Affect Promotional Products Industry
November 4, 2020 at 1:18 pm

Under Armour reportedly announced this week that it will end more than 2,000 existing wholesale partnerships, focusing instead on its direct-to-consumer business. The apparel company reported more than 50 percent growth in e-commerce business during its third fiscal quarter, with a 17 percent increase in direct-to-consumer business...

Why This Bella+Canvas T-Shirt Costs $325,000
November 4, 2020 at 12:18 pm

Bella+Canvas can now gloat that it has made the most expensive T-shirt ever. No, distributors and end-buyers don’t need to suddenly worry about spending a small fortune for a cotton tee. British Artist Damien Hirst, who has done expensive collaborations with brands like Supreme, started a contest to give away one of his own T-shirts…