Sports & Leisure
Brendan went to a wedding this weekend and received a lovely can cooler, but he forgot it at the venue before he could chronicle it for the Faves. But worry not, dear reader: Our five favorite promotional products list still features a bunch of good stuff, including T-shirts dyed with onion, Tim Hortons merch and more...
In an effort to make this upcoming season a little more eco-friendly, the NHL announced a league-wide jersey change to Adidas ADIZERO Primegreen sweaters, which are made with a minimum 50% recycled material. They also feature a decoration technique called "dimensional embroidery."
Shenendehowa High School athletic director Chris Culnan received two boxes of promotional T-shirts with the instructions to throw them into the crowd at football games and read the names of local businesses who sponsored the shirts. Culnan, however, had no idea the shirts were coming. He didn’t order them...
After being the first NBA team to add sponsor patches to their jerseys, the Philadelphia 76ers are now the second team to partner with a cryptocurrency and NFT company for their on-jersey sponsorships. The partnership also has an exclusive NFT component...
For decades, Topps owned the baseball card market. The company had an exclusive contract with Major League Baseball and the MLB Players Association. A few weeks ago, Topps was blindsided when MLB and MLBPA announced a new exclusive contract with the online sports merchandise retailer Fanatics Inc. There are two big lessons here...
Peloton has been experimenting with branded apparel for the last few years, starting with capsule drops and then a co-branded merchandise partnership with Adidas. But after selling a reported 600,000 units of branded apparel in a single quarter, the company is now going all in with a private label apparel line...
The NFL season starts tonight, and the league is giving passionate fans what they have been asking for year after year: exclusive Ed Sheeran NFL merchandise! In all seriousness, we can see why the NFL is getting so thoroughly roasted online. This seems like a major case of not knowing your audience...
After yesterday's story about Forward Madison FC's QR code jerseys, we've been thinking a lot about sports jerseys. This week, our fave five roundup includes a new promo product from Uni Watch (the internet's preeminent sports jersey website), some very punk rock blankets and more...
USL soccer team Forward Madison FC is known for creative promotions and over-the-top jersey designs. After a tough year without fans, the team added a way for fans to connect all over the world through a specially designed jersey that lets fans buy beers for one another via QR code...
The new name, image and likeness rules in the NCAA, now commonly referred to as “NIL,” are giving student-athletes the chance to monetize themselves for the first time. A lot of the campaigns are from superstar football and basketball players looking to capitalize on the hype before they go pro, but a lot of other…