T-shirts and Tanks

American Apparel CTO To Deliver Closing Keynote at Tech Conference West
March 12, 2013

Stacey Shulman, chief technology officer for American Apparel, will deliver the closing keynote address, "Building an IT Innovation Team," at the upcoming Apparel Tech Conference West, to be held Tuesday, March 19, 2013 at LA Trade Tech College. The conference is produced by Apparel Magazine, and complimentary registration is available to qualified apparel retailers, brands and manufacturers at apparelmag.com.

Shulman is responsible for technology, web and asset protection for American Apparel globally. She has more than two decades of experience in retail-focused technology and is a specialist in international growth and localization.

The Tao of Tees
February 15, 2013

Apparel is the promotional product industry's top-selling category, and T-shirts are a big reason why, but that doesn't mean they're an easy sell. Fortunately, we've got nine tips to give you a leg up on the competition.

7 Winter Promotions
February 6, 2013

Valentine's Day and other promotion ideas for February and March.

Organic Cotton Apparel: How Much will Consumers Pay?
February 6, 2013

As consumers become increasingly conscious of how their purchases influence labor practices and use natural resources, some make product choices that show concern for people and the planet. Therefore, would they be willing to pay the extra money for a t-shirt sourced from organic cotton versus conventional cotton?

Gap 'Manifest Destiny' T-Shirt Pulled After Huge Outcry
October 17, 2012

The people have spoken. After receiving a flood of complaints and a petition for removal, Gap has pulled a T-shirt reading “Manifest Destiny” from its shelves.

Resulting from part of a collaboration with GQ magazine, the black-and-white tee seemingly referred to the 19th century term used to justify westward expansion of the continental United States. Yesterday, Gap finally released a statement regarding this “historic mistake.”

Gildan Stock Up 70 Percent
October 16, 2012

Gildan, the biggest supplier of blank tops to makers of printed clothing such as T-shirts, has had its stock value soar almost 70 percent this year, the most among 23 North American apparel, footwear and accessories makers with market values of more than $1 billion, according to data compiled by Bloomberg. The shares are trading at 36 times earnings as investors back the company's move into the retail market for socks, underwear and undershirts.

I Don’t Want My MTV: When celebrity fashion takes a very wrong turn
August 21, 2012

The award show red carpet is a playground for celebrities to experiment and push fashion boundaries. Proceed with caution when designing your own wardrobe to avoid being on somebody’s “worst dressed list.” Promotional apparel can allow for fun and flexibility without crossing the line.