T-shirts and Tanks
Softer fabric, stronger decorations and more long-lasting style details are the keys to making T-shirts work this year.
Flaunt Magazine recently published an extensive interview with American Apparel CEO and founder Dov Charney and several other key company members. A long piece, the article is nevertheless a detailed and fascinating read for anyone interested in American manufacturing, the role and power of sex in apparel marketing, or Charney and his coworkers' take on some of the sexual harassment charges that have haunted the company in recent years.
When a promotion requires unisex shirts, use this guide to make the clothing suit all wearers.
Broder Bros. Co. recently announced its third quarter results for its quarter ended September 24, 2011. The company also reaffirmed its Fiscal 2011 EBITDA guidance of $62 million to $65 million.
Third quarter 2011 net sales were $220.5 million compared to $210.7 million for the third quarter 2010. Income from operations for the third quarter 2011 was $12.7 million compared to $13.0 million for the third quarter 2010. Net income for the third quarter 2011 was $8.3 million, or $0.80 per diluted share, compared to $6.6 million, or $0.66 per diluted share, for the third quarter 2010.
Brisk. Chilly. Crisp. Equinox-y. However you want to describe early fall and spring weather, one fact is true: it wrecks havoc on the sleeve-length-deciding portion of a person's brain. Is it too cold to rock a T-shirt? What if there's a lot of sun where you're going and you'll die wearing a hoodie? But then what if it gets really windy and the cool breeze just ravages you're uncovered forearms?
Alternative Apparel's runway presentation of "Oasis of Color" spring 2012 collection during LA Fashion Week, October 18, 2012.
Vantage Apparel has hired Kim Schalk as the sales representative for Wisconsin. Schalk joins Vantage Apparel with 18 years experience in the promotional products market, having most recently held the position of promotional products consultant for a Wisconsin-based distributor. Schalk can be reached at (732) 340-3187 or via email at kims@vantageapparel.com.
TSC Apparel, Cincinnati, has hired Pete Tuff as the director of purchasing, inventory and supply chain management.
Tuff most recently worked for Gildan Activewear as director of operational development in its Barbados headquarters.
How to blend comfort, style and branding on the denim and tee classic.
Broder Bros., Trevose, Pa., announced it is taking its "Selling What Sells" educational series on a three-part, nationwide tour of events focused on educating customers about sales presentations and selling more apparel. Beginning the week of September 6, 2011, the first part of the tour will feature Alpha, Broder and NES staff along with representatives from Bella and Canvas and some of the industry's biggest mills in 15 cities across the country. These full-day events will consist of product presentations and sales seminars based off of the "Selling What Sells" catalog and Bella + Canvas Sellers Guide.