Womens Wear

The Wrap: Gap Kids Campaign Called Racist, Villanova Championship Merch and More
April 6, 2016 at 5:15 pm

Campaign image for Ellen DeGeneres' Gap Kids line called racist, Villanova Wildcats championship merchandise a win for apparel companies, MLB to incorporate wearable tech for in-game use, outerwear company uses RFID to combat counterfeiters, and Tri-Mountain launches new catalog: Here's what's happening this week in the apparel world…

Outfit of the Week: April Showers
April 6, 2016 at 4:54 pm

It’s only the sixth day of April and already the month has lived up to its half of the proverb: “April showers bring May flowers.” Raincoats and umbrellas have been staples for us in the Northeast this past week. But just because it’s dreary outside doesn’t mean we have to dress the same way...

Zara Pulls Controversial 'Are You Gluten Free?' Tee
March 30, 2016 at 5:23 pm

By now, you've probably heard the term 'gluten free'—even if you don't exactly know what gluten is. A few years ago, mostly only people with celiac disease—where gluten damages the small intestine—stuck to gluten-free diets. But recently, reports have come out that almost anyone can benefit from such…

American Apparel's Post-bankruptcy Plans
March 23, 2016 at 5:37 pm

American Apparel talks to Promo Marketing about its new CEO, the company's January bankruptcy filing and the future of the promotional apparel business in this exclusive interview.

The Wrap: Old Navy to Sell Stain-resistant White Pants, American Apparel and Postmate Collaborate for Delivery Service
March 23, 2016 at 4:14 pm

Old Navy is launching stain-resistant white jeans; American Apparel is partnering with Postmate for a clothing delivery service; H&M will have an affordable and eco-friendly wedding dress collection next month; a Kentucky-based organization is selling Easter tees to raise money for orphans and widows; and swim leggings now exist thanks to Target: Here's what's happening this week in the apparel world…

Outfit of the Week: Trade Show Attire
March 16, 2016 at 6:21 pm

It can be tricky trying to plan what to wear to a trade show. You want to be dressed to impress without being uncomfortable all day long. But we have you covered. Looking professional and staying comfortable while walking the trade show floor is the topic of this week's #OOTW (Outfit of the Week). Image via…

The Wrap: American Apparel Has New Premium Tee, Zara Launches Affordable Athleisure Line
March 16, 2016 at 5:44 pm

American Apparel has a new luxury T-shirt; Zara is launching an affordable athletic apparel line; a minor league baseball team in Ohio will wear election jerseys; Justin Bieber is forced to recall his Purpose tour merchandise; and a dress now exists that will display your tweets: Here's what's happening this week in the apparel world…