Writing Instruments

What's Happening With Promotional Pens in 2020
February 19, 2020 at 1:34 pm

“People have been using writing instruments for over 6,000 years, which is evidence that traditional writing practices will continue to stand the test of time,” said Carrie Lewis, marketing and communications manager for BIC Graphic, Clearwater, Fla. “In fact, there are plenty of recent studies that show Millennials, Gen Z and their parents prefer pen…

Nancy Pelosi's Impeachment Pens Did Not Cost $15,000
January 22, 2020 at 1:45 pm

Rumors swirled around that the custom-engraved pens Speaker Nancy Pelosi used to sign the articles of impeachment cost as much as $450,000. Those theories were debunked quickly, including by the manufacturer of the pens, who has engraved pens for the president, too.

After ‘Sharpiegate,’ Trump Campaign Store Sells Branded Markers
September 9, 2019 at 2:23 pm

There are many forces that want to hit Alabama this year, but they will do so as college football teams eager to defeat the Crimson Tide and not as extreme weather occurrences. Before it swung north, President Donald Trump thought that Hurricane Dorian would devastate the Heart of Dixie, electing to emphasize his point by…

Arizona Promotional Products Association Raises Funds for Local Middle School Class
June 14, 2019 at 10:24 am

On Tuesday, June 4, the philanthropy committee of the Arizona Promotional Products Association (AzPPA) hosted a fundraising event for a class at Palo Verde Middle School in Phoenix as part of its Family Fun Event at the Main Event in Tempe, Ariz. The event collected more than $300 in cash donations for the class, along…

Expo East: Day Two Best-of Roundup
June 10, 2019 at 2:30 pm

Last week’s PPAI Expo East gathering in Atlantic City featured 302 businesses offering wide varieties of products and services, and although diversity marked their New Jersey-based presence, two themes ran common among them—pride and innovation. Every Promo Marketing interaction with the companies sparked conversations that made apparent that the exhibitors are spending 2019 displaying both,…

Debco Now Distributing HUB Pens, Customers Invited to BBQ at New Greater Toronto Facility
June 7, 2019 at 10:57 am

Debco, Toronto, announced the addition of HUB Pen Company to its product line in Canada. Using state of the art European printing equipment for precise and impeccable decoration, Debco will leverage HUB Pen’s more than 60 years of experience in providing quality, creativity and selection in pens to the promotional product industry. HUB Pen inventory…

3 Ways Branded Pens Benefit Brand Storytelling
April 18, 2019 at 2:50 pm

Everyone has a story to tell, including brands. Whether it’s one that conveys encouragement like Nike’s “just do it” slogan, or one that inspires individuality like Apple’s “think different” campaign, stories are the messages that connect us. They make people, products and brands more approachable and relatable. And while brand storytelling may be a relatively…

Selling Promotional Pens and Writing Instruments: 3 Things to Consider
January 29, 2019 at 9:00 am

Owing to the ubiquity of writing instruments, some observers might think that it requires little effort to sell them. But if distributors want to up their pen sales, there’s a few things they’ll need to know. Promo Marketing connected with Bill Mahre of ADG Promotional Products and Amy LaPlante of Pilot Pen to learn how a few practical steps can help distributors take their writing instruments sales to the next level...