Headlines Moreover Collection

Growing Your Business: Advice From Two Fast-Growing Promo Distributors
July 10, 2019 at 12:14 pm

As part of our 2019 Top Distributors list, we looked at some of the industry’s fastest-growing promo distributors. Winbrook increased its promotional products sales by 42.86 percent last year. Real Sourcing Network LLC grew its upstart promotional products business by 744.44 percent. We talked to both companies to find out how they did it—and what other promo 
businesses can learn from their success...

SGIA Acquires Promo Marketing Parent Company NAPCO Media
August 6, 2019 at 2:59 pm

In a move that further enhances its current partnership with NAPCO Media and creates unprecedented value for the industry, the Specialty Graphic Imaging Association (SGIA) today announced that it has acquired NAPCO Media. Under the terms of the agreement, which has been unanimously approved by SGIA’s Board of Directors, NAPCO Media—parent company of Promo Marketing,…

French’s Celebrated National Mustard Day With Promotional Mustard Ice Cream
August 6, 2019 at 1:44 pm

Summertime temperatures can make people engage in some weird activities. Therefore, we are going to make rising digits take the heat for a peculiar campaign by French’s. In honor of August 3’s National Mustard Day, the McCormick & Company brand released mustard ice cream, with visitors to New York and California able to make the…

Snapchat's Smartphone Case Proves Trends are Cyclical
August 6, 2019 at 12:47 pm

Funny how trends work, isn't it? Everything that was once old, outdated and uncool are now the most sought after items. Remember how people thought vinyl records were an antiquated medium after the birth of CDs and MP3’s? Just about everyone you see on the street these days has a smartphone with a touch screen.…

Chocolate Inn/Lanco Adds Contract Printing Services
August 6, 2019 at 11:00 am

Chocolate Inn/Lanco, Hicksville, N.Y., has added contract printing services to its roster of customization capabilities and products for the promotional products industry. These new services, offered under the name Lanco Contract Printing Services, will provide complex decorating processes, including vibrant, multi-colored screen printing; 3-D embroidery; specialty inks like glitter, metallic and glow-in-the-dark; heat transfers (including…

Kentucky Democrats Raise $200K on 'Moscow Mitch' Merchandise
August 5, 2019 at 1:11 pm

In something of a role reversal for Mitch McConnell, whose own campaign made a pretty penny on "Cocaine Mitch" gear earlier this year, the Kentucky Democratic Party is cashing in big time on "Moscow Mitch" merchandise. The Kentucky Dems started up a "Moscow Mitch" web store, offering T-shirts, a brass Moscow Mule mug, a shot glass, stickers, buttons and a Cossack hat...

Owner of Champion Auto Parts Brand Had No Idea Its Logo T-shirt Would Be in Tarantino Movie
August 5, 2019 at 1:48 pm

Even though movie tickets cost about a zillion dollars these days, the $79 million box office haul for “Once Upon a Time…In Hollywood” still resonates as an impressive feat. While obtaining a few more bucks from the film weighs heavily on the minds of Sony/Columbia bigwigs, the brains behind the Champion auto parts brand are,…

Proforma Hosts First Annual Technology User Conference
August 5, 2019 at 10:53 am

Proforma, Cleveland, held its inaugural Technology User Conference from July 21-24 at the Gaylord Palms Resort and Convention Center in Orlando, Fla. The conference’s theme, “Envision,” brought together thought leaders, technology innovators, executives, supplier partners, current affiliate owners and prospective new affiliate owners seeking to improve their organizations using the Proforma's business management platform. “Business success…

Post Malone Continues Promotional Dominance With Bud Light Branded Merch Collab
August 2, 2019 at 1:59 pm

Thanks to his immensely popular catalogue, Post Malone will likely not have to say any “Goodbyes” to the charts for a long time. Courtesy of a collaboration with Bud Light, it does not look as if the 24-year-old will be losing any promotional products clout either. The two are teaming up for a branded merchandise…