Headlines Moreover Collection

Maple Ridge Farms Announces a New Give Back Campaign
August 28, 2019 at 11:16 am

Maple Ridge Farms, Mosinee, Wis., announced its "Give Back" campaign, a new social responsibility initiative. Tom Riordan, president of Maple Ridge Farms, announced that the supplier will be partnering with Habitat for Humanity as part of the 2019 initiative. The company has selected 15 gourmet gifts to be included in the initiative, providing an array…

Gemline Announces New President, CEO and VP of Marketing
August 27, 2019 at 2:20 pm

Gemline, Lawrence, Mass., announced multiple personnel moves yesterday: Frank Carpenito appointed as company president; Jonathan Isaacson promoted to chairman and CEO; and Saadia Bryant promoted to vice president of marketing, product and design. Carpenito has been on the Gemline board since 2014, and in his new role will be responsible for handling the company's day-to-day operations...

Why a Texas Teen Has Collected More Than 200 Animal Shelter Promotional T-shirts
August 27, 2019 at 2:00 pm

We often hear that everything is bigger in Texas, and 13-year-old Jayson Kimberly is helping to prove that the sentiment applies to the knack for being selfless, too. Hoping to draw attention to the issue of animal welfare, the adolescent is donning promotional T-shirts for different animal shelters throughout the school year...

Reflecting on the Busy Weekend in the Trade War
August 26, 2019 at 2:14 pm

On Friday, China announced further retaliatory tariffs, which prompted the president to "order" U.S. companies out of China. What followed was a weekend of more speculation, incendiary speech and uncertainty for U.S. businesses.

Andrew Yang Seeking a Marketing High Through Marijuana Merch Release
August 26, 2019 at 1:03 pm

Having already secured the backing of one very influential person, namely, Promo Marketing mainstay Elon Musk, Democratic presidential candidate Andrew Yang is hoping to bolster his standing by reaching out to ganja lovers. On Saturday, the entrepreneur tweeted that his campaign is selling marijuana merch, with the goods building on the candidate's advocacy for cannabis…

alphabroder Re-Launches North End with Three New Features
August 26, 2019 at 11:51 am

alphabroder, Trevose, Pa., announced the relaunch of North end in both the U.S. and Canadian markets. The launch introduces three new technologies across 16 styles, enhancing the North End brand identity around a modern, technology-driven brand that's rooted in fashion. The new technologies include UTK SubDown, a synthetic down-alternative insulation fiber as warm as down;…

Kawhi Leonard Gave One Million Clippers Branded Backpacks to Students in Los Angeles
August 23, 2019 at 11:01 am

After an astonishing run that culminated in the Toronto Raptors' first NBA Championship, Kawhi Leonard has solidified himself as one of the biggest stars in the NBA, if not all of professional sports. But it's after demonstrating some charitable good will in his new (old) home of Los Angeles that he's solidified himself as one…

How One Promo Distributor Navigated Artwork Issues With a Supplier
August 23, 2019 at 1:45 pm

It’s rare to have everything go according to plan. One mark of a professional is the ability to handle issues as they come and reach an end result as close to the original vision as possible. Here's how Mike Button, senior account executive for Tricor Brand Communications, worked through some hiccups in the art process to achieve what he thought was a successful and long-lasting promotion...