PM News

Adidas Misspells Colombia on Ads for Copa America
June 8, 2016 at 2:31 pm

All the major brands got ready for the big summer of soccer by creating new kits for most of the countries competing in Copa America and Euro 2016. While there always are bound to be some mistakes, this mistake by Adidas is maybe the most inexcusable. The Germany-based brand…

The Wrap: Why Did Under Armour Hire a Fashion Designer? Has Lululemon Lost Its Way?
June 8, 2016 at 2:22 pm

Under Armour taps fashion designer for new collection, Lululemon's founder thinks the brand has lost its way, new survey shows consumers want properly fitting clothing, River's End Apparel offers free decoration on Columbia apparel, and Ralph Lauren undergoes extensive revamp: Here's what's happening this week in the apparel world…

How Much Do You Love That Shirt?
June 8, 2016 at 9:52 am

You guys know that I love T-shirts. I couldn’t write about them as much as I do if I didn’t. And I know that you guys love T-shirts, too. You wouldn’t be as good at your jobs as you are if you didn’t. But how much does your end-user love your T-shirt? That’s the make-or-break question of a successful promotion...

Global Trends in Product Transparency
June 10, 2016 at 5:28 pm

On November 23, 2015, the world’s largest food manufacturer, Nestle, disclosed publicly that slave labor was being used to produce its seafood sourced from its supply chain in Thailand. An investigation had shown that Thai fishing operators lured migrant with false promises. The migrants were sold systematically and then kept in bondage and degrading conditions…

5 Caps End-users Need This Summer
June 15, 2016 at 6:22 pm

Whether it's to keep sun out of your eyes or to prevent painful scalp sunburn (yes, that's a thing), hats are a staple in most people's summer wardrobes. Here are a few caps that can help end-users stay safe from the rays and keep them looking stylish,…

Lands' End Launches New Activewear Line, Lands' End Sport
June 15, 2016 at 5:37 pm

Clothing companies and department store chains have seen their fair share of struggles recently, but there's a bright spot in declining sales for a chunk of these businesses: activewear. Over the past several years, clothing retailers have experienced robust growth in this genre of apparel. People are no longer just donning workout wear for a…

5 Reasons Chance the Rapper is a Marketing Genius
June 15, 2016 at 3:43 pm

At this point, if you haven't heard of Chance the Rapper, you're living under a rock (no offense, Dad). 2016 has been the year of Chance the Rapper, and I'm not upset about it. From his new album "Coloring Book" to his line of Chicago White Sox hats (they sold out before I could even…

Are You Smarter than Artificial Intelligence?
June 16, 2016 at 4:03 pm

What will your role be in the buying and selling of promotional products in 2026? How are you preparing yourself now? We've seen some major shifts over the past couple years, and everything points to the fact that change only is going to accelerate. More and more, the buyers of promotional products are digital natives. Those…