PM News

Be the Conquering Hero: Classic Storytelling
December 14, 2017 at 2:39 pm

Get more opportunities by staying focused on on solving problems instead of on selling stuff. We are so “me too” in this business, and then we complain about being price shopped, not given a chance to compete, being ignored or—worst of all—not even noticed. Your problem may not be that you don’t have any value…

Happy New Month: Inch by Inch, Life’s a Cinch
December 18, 2017 at 3:02 pm

As the New Year approaches, most people will make New Year's resolutions. Some will take time to plan their resolutions. Others may make their resolutions on New Year’s Eve as midnight approaches. I’ve tried both approaches. Neither works. It’s hard, perhaps impossible, to change overnight. Most people have great goals in mind when they make…

My 5 Favorite Promotions of the Week, Part 4
December 20, 2017 at 12:48 pm

It's been awhile since I compiled my list of promo favorites, but in the spirit of the holidays and "The Sound of Music," I figured it was time to list out a few of my favorite things from this past week. Keep reading for my top five. 1. Sixers Scarf Credit:…

These 5 Apparel Colors Are Trending for 2018
December 20, 2017 at 12:32 pm

With the year coming to a close, there's no better time to look ahead to 2018. For us in the promotional apparel world, that means it's time to make predictions about which colors will take off. Pantone already announced its 2018 color of the year, but fashion news sites are beginning to make their bold…

Pinterest Predicts These 10 Style Trends Will Be Huge for 2018
December 20, 2017 at 12:20 pm

Thanks to Pinterest's massive cache of user data, the social media site can make relatively accurate predictions when it comes to what's sure to be hot in the coming year. For 2017, it was bell sleeves, pins and patches, and neutrals. The company just released its apparel trend predictions for 2018, and if you're looking…

Arby's Joins the Merchandise Game With Must-See 'Meat Sweats'
December 20, 2017 at 11:53 am

We can say with confidence that 2017 was the year of fast food merchandise. From Taco Bell to KFC, fast food chains churned out their best combo meals with a side of must-have apparel, and we loved every minute of it. Thankfully, the good times are here to stay thanks to Arby's new branded merchandise.…

Drop the Resolution, Set Goals Instead
December 27, 2017 at 2:14 pm

Only 9 percent of people achieve their new year resolutions, according to Statistic Brain. Resolutions and goals are very similar in many ways. Even their definitions are similar. Goals are “the object of a person's ambition or effort; an aim or desired result,” where a resolution is “a firm decision to do or not to…

National Bobblehead Hall of Fame and Museum Finds Permanent Location
December 22, 2017 at 11:38 am

Bobbleheads have become so ubiquitous that we at Promo Marketing, along with conducting a roundup of our favorite stories from this year, could have devoted a recap to our accounts of the eye-catching collectibles. Because of that, one could say we admire the efforts of Brad Novak and Phil Sklar, whose four years of accumulating…

Pierre Montaubin Named Vice President Global Support Services
December 22, 2017 at 11:10 am

Pierre Montaubin, formerly general manager of BIC Graphic for Asia-Pacific, has been promoted to the newly-created position of vice president global support services for BIC Graphic. In an effort to improve customers’ experiences and delivery model efficiency, BIC Graphic has tapped Montaubin to oversee customer relations, logistics/freight and global sourcing in this new role. He…

Red Wings to Host Clearance Sale on Promotional Merchandise at Joe Louis Arena
December 22, 2017 at 10:52 am

Fans who stop by at the Joe Louis Arena will be able to pick up memorabilia and collectibles such as signed pucks, framed photos and team-related signage, as well as miscellaneous items from the Joe itself. These items include suite furniture, red folding chairs and pieces of the actual lockers used by countless players over the years...