PM News

Ralph Lauren Releases MLB Apparel Collaboration With Four Teams
May 12, 2021 at 11:32 am

Ralph Lauren announced a partnership with multiple MLB teams to create co-branded apparel. In 2018, the company partnered with the New York Yankees for a collection that sold out fast. This new partnership will see Ralph Lauren collaborate with the Los Angeles Dodgers, Chicago Cubs, St. Louis Cardinals and, once again, the Yankees...

VF Corporation to Sell Occupational, Workwear Brands Amidst Retail-Focused Transition
April 28, 2021 at 12:31 pm

VF Corporation, parent company of brands like Jansport, Eastpak, North Face, Vans, Supreme and more, announced that it plans to sell the occupational and workwear segment of its business as it transitions to focus on retail. Those brands include Red Kap, VF Solutions, Bulwark, Workrite, Walls, Terra, Kodiak, Work Authority and Horace Small...

Aldi Spoofs Big-Name Brands With Branded Apparel Capsule, Ends Up Doing It Better
April 28, 2021 at 12:05 pm

The drop has everything of a modern sportswear/luxury apparel brand: hoodies, socks, boxers, T-shirts. All using the Aldi color scheme but without heavy-handed logo placement. Sure, the ads are spoofing big-name sports brands, but at the end of the day this is just really good merchandise design...