PM Podcast

Sorrento Mesa Promo's Scott Cappel Was Ready to Retire From His Printing Company—He Became a Promo Distributor Instead
February 26, 2020 at 9:48 am

After a successful career running his printing company, Scott Cappel was ready to retire. Then, on a whim, he went to PPAI Expo, and was so blown away by the industry he decided to jump in as a promo distributor. Scott told us why he made the switch, what he's learned so far and more. Plus, Sean and Brendan discuss old, obsolete tech and remember the mythical iPod Sock...

Live From Las Vegas: Promotional Products Trends at PPAI Expo 2020
January 15, 2020 at 2:19 pm

This week, the Promo Marketing Podcast comes to you direct from the show floor at PPAI Expo 2020! Jodie Schillinger of Maple Ridge Farms, Karl Johnson of iClick and Brandon Brown of SnugZ USA stopped by to talk product trends, Vegas must-do's and much more...

FLEXcon's Jodi Sawyer on Micro-Brands, a Big Print and Promo Sales Opportunity
November 20, 2019 at 11:47 am

Micro-brands present a potentially huge sales opportunity for distributors, and FLEXcon's Jodi Sawyer joined the show to explain what they are, where to find them and how to get your foot in the door. Plus, Sean and Brendan recap PRINTING United and discuss PETA's eye-catching holiday sweater, Dunkin's hit holiday merch and more...

Animal Shelter Director Heather Achenbach on Branded Merch Ideas for Small Nonprofits, Why Online Pop-Up Shops Are a Great Idea
October 23, 2019 at 10:57 am

When we last talked to Heather Achenbach, executive director for a small nonprofit animal shelter, she was gearing up to launch a two-week online pop-up shop selling branded merchandise to help raise funds. Heather joined the show to tell us how it went, what she looks for as a merch-buyer and why online pop-ups are a great option for organizations like hers...

Grossman Marketing Group's Ben Grossman on SwagCycle, Promo's Coolest New Service for Brands
September 25, 2019 at 9:00 am

Ben Grossman of Grossman Marketing Group joined the show to talk about SwagCycle, a new sustainability program we're honestly pretty excited about. Ben told us how it went from idea to reality and gave us some real-life examples of big-name brands that have already participated. Plus, Sean and Brendan discuss a new merch-selling feature from Facebook and issue an important alien-related correction...

Meridian's Jake Chanson on Sustaining Double-Digit Sales Growth, Making Things Easy for Customers, BizTech and More
August 28, 2019 at 11:22 am

Meridian clocked in at No. 10 on our 2019 Fastest Growing Distributors list with 44 percent year-over-year promo sales growth (and five straight years of double-digit growth). We caught up with Jake Chanson, head of business development, to find out what's behind that success. Plus, Sean and Brendan break down the Great Chicken Wars of 2019 as Popeye's new sandwich becomes the viral marketing champ...

UnScripted's Bill Petrie and Kirby Hasseman on PromoMBA, Idea-Sharing, Building Community and (of Course) Van Halen
August 14, 2019 at 11:17 am

It's the promo industry podcast crossover event of the century! Bill Petrie and Kirby Hasseman of PromoCorner's UnScripted podcast joined the show to give a sneak peek at PromoMBA, the new education event designed specifically for the working distributor. Plus, we're talking end-buyer takeaways from the Something Inked show in Las Vegas, ranking Heinz' new unholy hybrid sauces and answering the important Van Halen questions...