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New York Tourism Board Lands Deal With Nike for NYC Logo Apparel
August 21, 2019 at 11:10 am

Nike is teaming up with New York City to license its NYC logos in exchange for a cut of the sales. The city Franchise and Concession Review Committee approved a two-year licensing agreement last week that gives Nike the ability to brand its apparel and footwear with notable New York City logos and emblems...

Ralph Lauren's 2020 U.S. Open Uniforms Are Made From Recycled Tennis Ball Cans, Plastic Bottles
August 21, 2019 at 11:10 am

It seems Polo Ralph Lauren struck the perfect balance of sustainability and style with its 2019 U.S. Open ballpersons uniform. According to Forbes, each outfit is made from an average of seven recycled plastic bottles converted to a recycled poly-fiber. The brand also plans to use Wilson tennis ball cans recycled from this year's event for the 2020 uniforms...

What's Trending in Promotional Hats and Headwear (and How to Sell It)
August 21, 2019 at 9:26 am

In case you haven’t noticed, hats are having a moment. From the giant Jacquemus straw hat Rihanna and Jessica Chastain donned all last summer, to the Dior visor Kim Kardashian showcased on Instagram, to Hidden Valley Ranch’s must-have branded dad hat, headwear has become the latest must-have fashion accessory. We can't say we're surprised...

My 5 Favorite Promotions of the Week: Russell Westbrook 'Thank You' Tees, Chicago Cubs 'Little League' Jerseys and More
August 21, 2019 at 1:36 pm

Another summer work day is just flying by, but I still want to make the most of it by spotlighting the awesome promotions I saw this week. Yes, as usual, it's all about the sports and the breweries. (Feel free to leave me some suggestions in the comments section if there were any other amazing promos you came across recently.) Without further ado, here is this week's Fave Five...

Ohio State University Wants to Trademark the Word 'The' for Branded Apparel
August 14, 2019 at 12:49 pm

We'll admit, we can't hear "Ohio State" without also hearing Keegan-Michael Key saying "THE Ohio State University" in the East/West College sketch. And yet, we're still shocked that the university is going so far as to attempt to trademark the word "The" for its branded apparel. According to ESPN, a U.S. Patent and Trademark Office…

New Beyonce Merch Collection Spotlights These Promo Apparel Trends
August 14, 2019 at 12:15 pm

We've told you time and time again that Beyoncé runs the world (and promotional merchandise). The pop culture icon recently unveiled her latest merchandise collection, and if you care at all about promo apparel trends, you should probably take notice.

HTT and FSP: Taking the Mystery Out of Custom Apparel
August 14, 2019 at 9:47 am

Head to Toe Apparel and Fast Sustainable Products are taking the mystery out of custom apparel, thanks to four easy steps: Pick a style. Pick a fabric. Pick colors. Pick decorations. That’s it. And you don’t purchase thousands of pieces. You don’t buy hundreds of pieces. You can buy as few as 50 pieces (You…

T-shirt Printers, Local Businesses Rally to Raise Funds for El Paso Shooting Victims
August 7, 2019 at 12:19 pm

In the wake of the El Paso shooting, local T-shirt printers and other companies are creating and selling merchandise to raise funds for the victims and their families. USA Today spotlighted some of the businesses that are donating proceeds. One design, by an El Paso T-shirt company called MoCha, has been picked up by other printers...

Augusta Sportswear Acquires Pacific Headwear
August 7, 2019 at 1:36 pm

Augusta Sportswear, Augusta, Ga., announced that it has acquired Pacific Headwear, a privately held company based in Coburg, Ore. Terms of the agreement were not announced. Pacific Headwear will join Augusta Sportswear's current brand portfolio that includes Augusta Sportswear, Holloway and High Five, as well as an exclusive partnership with Russell Athletic on team uniforms…