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Pantone is wildly significant in promo world. But every year, we also wait for the Pantone Institute of Color to predict the year's big color trends and see how they impact the fashion landscape. (This year, we even found out the color company has a monopoly on the "World's Ugliest Color," too.) For now, it looks like Pantone is making headlines again as yet another of its shades is taking over the fashion world...

This year alone, British Airways, Delta Airlines, Turkish Airlines, Air New Zealand, American Airlines, Alaska Airlines and more announced they would revamp their employee uniforms to achieve a more updated look for each airline. All this attention to employee uniforms and aprons is great news for promotional apparel distributors looking to cash in on new business opportunities...

Meme fashion isn't exactly something you would expect to see on the pages of a Vogue editorial, and yet it's completely dictating the future of the fashion world, according to Lyst. Crocs, for example, were a shoe so ruthlessly mocked that we thought they would be phased out entirely by now. Instead, they're experiencing a fashion renaissance...

We’ve mentioned before that pet products are a fun and underutilized niche in the promotional products industry, but this retail brand's clothing line definitely opened the door to new possibilities with its parody graphic tees. Who knows? Maybe in the future we'll see more creative designs and phrases on promotional pet products...

We all know how important logos are. Case in point: Formula 1 unveiled a brand new logo last year that majorly upset its fan base, and became a topic of contention for months. So, when we heard Supreme's logo is at the center of attention for positive reasons, we had to spotlight it...

When we heard the news that Marvel's "Black Panther" franchise would be doing a crossover collection with Tupac, we were pretty excited to see the final product. Now that we've seen the T-shirts, however, we are majorly disappointed.

Kentucky Fried Chicken has collaborated with Human Made fashion designer NIGO to create a new fried chicken-inspired streetwear collection for the "fashionable, finger lickin' hypebeasts of the world." The collection features a Colonel shop jacket, '70s style racing jacket, hoodies, T-shirts, hats and more. Your move, Taco Bell...

Tons of brands are getting in on the Advent calendar action. It's a chance for companies to showcase some of their favorite products, and it turns out consumers are loving them. Here are a few of my favorites this year...

This week, Michelle Obama released her new memoir "Becoming," which has already generated quite a buzz. In support of the book's release, the former first lady will hit the road for a speaking tour that will feature a line of apparel and other merchandise for sale...

the newly reunited Spice Girls (aka the same group minus Victoria Beckham) has unveiled a charity apparel collection featuring a T-shirt, sweatshirt and hoodie that feature the phrase "#IWannabeASpiceGirl." All the proceeds from the collection will go towards Power Up, a part of Comic Relief's Gender Justice pillar, which centers around equality for women and girls...