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I asked a CSR what she sees as the biggest errors her sales team makes and what the best are doing well. There are lessons for us all.

There's an ongoing joke that the Washington Commanders don't even play in Washington, D.C. They practice in Virginia and play in Maryland. But, those locations are at least a little closer to D.C. than the state of Washington. This weekend, as the NFL season kicked off, one reporter on the ground at FedEx field noticed…

It’s hard to believe that we’re already planning for the fourth quarter. Now’s the time to…

UPS workers are demanding higher pay for tough working conditions, leading up to a contract negotiation next spring before the existing one is set to expire, creating the threat of a strike. A UPS strike isn't without precedent: UPS workers organized a nationwide strike in August of 1997, culminating in $780 million in losses for…

As the promotional industry looks for new ways to be environmentally conscious with its products, finding natural dyes and inks are becoming more common. EcoEnclose, which makes sustainable packaging for e-commerce brands, is using the ink on branded packaging tape and on shipping boxes.

Wendy's is really leaning into its partnership with the Adult Swim cartoon "Rick and Morty." After hosting special pop-ups and store takeovers, Wendy's is once again rebranding as "Morty's," for a special promotional event through Uber Eats that also sort of parodies the celebrity meal deals that have become so common in fast food marketing. As part of…

To celebrate Serena Williams' "evolution away from tennis," as she put it, Michelob Ultra created a limited edition 24-pack. It comes in a special-edition box that looks a lot more like a box for sneakers than for beer, and each can features a photo of Williams from one of her major victories.

Trisha Joyce, employee communications and engagement manager for Koozie Group, speaks with Brendan about the two company events that included filling backpacks full of back-to-school items for United Way chapters in Florida and Minnesota.

The hoodie has been a default wardrobe choice for decades. But, a lot of young buyers who are now adopting the item as a piece of streetwear royalty might not know its roots. Champion is making sure fans learn their history with the "Be Your Own" campaign, which celebrates Champion's original hoodie design from more…

Heinz took more than 150 pieces of vintage apparel and "decorated" them with a drop of ketchup, celebrating imperfections and encouraging people to hold onto their old clothes—especially if they double as promotional products.