WHAT'S IN STYLE

Tom Brady got his very own Pantone color for Brady Brand, the NFL star's new apparel brand. Now, we get our first look at the line, which launched today and bridges the gap between athletic wear and streetwear while potentially incorporating NFT items in the future. Let's look at the styles, features and price points of the line...

Sports Illustrated has covered some iconic duos over the decades: Jordan and Pippen. Venus and Serena. Kobe and Shaq. Now, SI is trying to form an iconic duo of its own by teaming up with JCPenney—the department store chain—to launch an apparel collection. Will it work?...

Delta Apparel recently announced preliminary sales results for its fiscal year 2022 first quarter ended January 1, 2022. The company expects overall net sales for the first quarter of fiscal 2022 to be approximately $109 million, approximately 15% higher than the $94.7 million achieved in the fiscal first quarter of the prior year...

Well, folks, it's been an excellent run, but today is actually the last day of the Threads newsletter as we know it. Don't worry, we'll still be covering all things branded apparel at PM, but we're also launching a whole new site dedicated to the decorated apparel community. Speaking of decorated apparel, check out the cool stuff we found for this week's Fave 5...

Adidas launched a line of NFTs in December called "Into the Metaverse," which will allow NFT holders access to special-edition real-life apparel drops. An NFT track suit will be made available in real life for participants in the "Into the Metaverse" program. There's also a hoodie with a blockchain address on it and an orange beanie...

By now, basketball fans are used to the sponsor patches on their teams' jerseys. They're pretty subtle—just a little logo near the shoulder. But the NBA is taking its sponsorship program a step further by allowing teams to incorporate a sponsor patch on shooting shirts and warm-up jackets they wear during pregame exercises...

Charles River Apparel recently donated more than $28,000 worth of apparel to long-time charity partner Circle of Hope, a nonprofit providing clothing and essentials to communities experiencing homelessness in the Boston area. These items will be distributed to local shelters and affiliated programs so that families and individuals can...

Happy New Year, everyone! We love a good even numbered year, don't we? There's something about being able to divide the year by two that just feels right. You know what else feels right? Kicking off 2022 with some great promotional products. This installment of the Fave 5 features Supreme ping pong tables, Mtn Dew shoes and more...

We can't deny that Mariah Carey's "All I Want for Christmas Is You" does, in fact, rock. McDonald's can't either. And after releasing the Mariah Carey celebrity meal just in time for the holiday season, the House of Ron showed off its gift-giving nature this Christmas by giving out 10,000 Mariah Carey T-shirts beginning yesterday...

Supply chain disruptions, namely fabric shortages and labor issues, will prevent some Air Force and Space Force members from receiving a full set of uniform items next year. The Air Force reportedly said in a statement that it will rectify the issue by adding more to paychecks, so graduates can purchase the missing pieces separately...