WHAT'S IN STYLE

Lacoste Aims to Save Endangered Species With Amazing Logo Idea
March 7, 2018 at 1:15 pm

When you think Lacoste, one thing tends to come to mind: the famous crocodile logo. Although, if you're me, the second thing that comes to mind is the famous pink polo from "Mean Girls": https://twitter.com/lacoste_uk/status/461548439999086592?lang=en Well, it looks like Lacoste is ditching its iconic crocodile logo, but it's all for a good cause (and it's…

Gildan Activewear Reports 2017 Earnings, Management Changes
February 28, 2018 at 12:32 pm

Gildan Activewear, Montreal, announced its results for the fourth quarter and the year in a press release. The company also announced an "organizational realignment and related executive management changes." The press release stated that both full-year sales and earnings for 2017 increased. Last year's net earnings reached $362.3 million, surpassing 2016's $346.6 million. Gildan finished the…

Academy Awards Hosts First Ever Oscars Merchandise Pop-Up Shop
February 28, 2018 at 11:21 am

We already know that Oscar nominees love the Academy Awards promotional sweatshirts, but it looks like the Academy of Motion Picture Arts and Sciences is hoping everyone else loves them too. According to Deadline, the Academy has found a new revenue stream in…

Strap In for This High School Marching Band Uniforms Controversy
February 28, 2018 at 11:43 am

We've heard many things about high school marching band uniforms, but we can't say we've ever heard they were controversial. That's where the Indian River High School Marching Band comes in. The high school marching band in Dagsboro, Del., is currently at the center of a controversy that might leave it without uniforms when it…

Team USA's Olympic Uniforms Cost as Much as a Gold Medal
February 28, 2018 at 12:17 pm

It's hard to believe the 2018 Olympics are over. There's been some crazy headlines over the past few weeks, from Team USA's speed skating uniform frenzy to Soohorang, the event's official mascot. We've also seen the best and the worst of the Olympics gear, but nothing could have prepared us for the price tag on…

Hanesbrands Sues Company Over Alleged Champion Trademark Infringement
February 21, 2018 at 8:44 am

Last week, Hanesbrands, Winston-Salem, N.C., completed its $400 million purchase of Australian company Bras N Things. Now it's making headlines for suing a New York apparel company for trademark infringement, according to the Winston-Salem Journal. The suit, filed last Thursday, alleges that the apparel company is infringing on Hanesbrands' Champion brand trademark with its logos…

Team USA's Speed Skating Uniforms Cause Internet Frenzy
February 21, 2018 at 8:24 am

As far as the Olympics are concerned, most of the news has pertained to the figure skaters' unique song choices, the Nigerian bobsled team's first Olympic appearance, and Shaun White. So when we came across a media mania surrounding Team USA's speed skating uniforms, we were intrigued. Although it's the uniforms that sparked confusion, it's…

The Tee Revolution: Get Inspired With These T-shirt Promotion Ideas
February 21, 2018 at 11:45 am

We believe it was William Shakespeare who famously wrote, “To tee or not to tee. It is no question. Always choose the tee.” Maybe The Bard never officially said those exact words, but we think he would have agreed that the T-shirt is always a winning promotion. While the T-shirt has long been a wardrobe…

Walmart Launches New Apparel Line to Compete With Amazon, Target
February 21, 2018 at 11:32 am

The battle rages on between giant retailers Amazon, Walmart and Target. Recently, Target launched several new on-trend apparel lines, and we don't have to remind you that Amazon continues to prove a fierce competitor in the clothing arena. Now it looks like Walmart is trying to edge out its opponents with new apparel lines, according…

Under Armour Posts $88M Loss in Fourth Quarter (But It's Not All Bad News)
February 14, 2018 at 12:27 pm

In November, Under Armour announced that its sales slump got even worse. Now we have the athletic apparel company's fourth quarter results, and it was better than predicted. According to The Baltimore Sun, Under Armour's stock price jumped more than 17 percent yesterday after the company reported stronger sales than it predicted to close out…