WHAT'S IN STYLE
March 1, 2017 at 11:39 am
A recent report from the New York Post revealed that Adidas is having trouble selling its TaylorMade golf equipment brand. Adidas bet big on Tiger Woods' endorsement, but sales have dwindled since the golf pro canceled his supposed comeback due to back issues. "That momentum they so…
March 1, 2017 at 11:27 am
VF Corporation, the umbrella company of Vans, The North Face, Timberland, Wrangler and Lee, has announced a new sustainable materials policy, according to Mens Journal. The Forest-Derived Materials Policy enacts formal guidelines for sourcing product from sustainable forest materials. “Deforestation and forest degradation continues to be a…
February 22, 2017 at 10:31 am
European retailer Primark faced major backlash after its release of a T-shirt for "The Walking Dead." According to BBC News, the T-shirt featured the phrase "Eeny Meeny Miny Moe" alongside a baseball bat wrapped in barbed wire. Critics said the T-shirt depicted a rhyme with a racist…
February 22, 2017 at 10:57 am
While the assassination of Kim Jong-un's half brother Kim Jong-nam conjured up many emotions, the strangest one, so far, is this one. According to Reuters, one man is hoping to turn the assassination into profit. Here's the…
February 22, 2017 at 11:08 am
Concert merchandise has undergone quite the transition lately. More and more artists are looking to create tour merchandise that embodies fashion and creates buzz. Justin Bieber garnered attention for his concert merch, and Beyoncé caused an internet frenzy with her tour looks. Even so, Lady Gaga still managed to shock us with her new tour…
February 22, 2017 at 10:19 am
There's nothing worse than spending countless hours brainstorming a new marketing campaign only to have it flop. But thankfully, your clients probably never had a marketing disaster as big as these. Recently, Reddit users put together a list of the worst marketing mistakes of all time, and I'm sharing some of the top ones with you. 1.…
February 15, 2017 at 11:42 am
In light of President Donald Trump's "America First" trade plan, industry analysts are predicting the retail and apparel industries will be hit hardest, according to Mauldin Economics. Because most of the garment industry no longer operates in the U.S., these companies will feel the impact of Trump's…
February 15, 2017 at 11:58 am
These days, if fans are not happy with a team's new uniform choices, they'll definitely voice their discontent. (The Los Angeles Chargers learned that one the hard way.) Now, the Washington Wizards are feeling the wrath of scorned fans, according to CBS Sports. The team's Monday night game against the Oklahoma City Thunder was broadcast…
February 15, 2017 at 12:06 pm
We've been relatively vocal on Amazon's potential apparel ventures. Now it seems the e-commerce giant is looking to disrupt the apparel game in the U.K., too, according to Engadget. Recently, Amazon U.K. snatched senior design and buying experts from U.K. retailers M&S and Primark. Supposedly, Amazon's own…
February 15, 2017 at 12:21 pm
With athleisure continuing to dominate the sports and apparel market, it's no surprise that Under Armour is doubling down on its athleisure offerings. According to SGB Media, Under Armour launched a new athleisure line in partnership with ballerina Misty Copeland: "Inspired by Misty Copeland." The collection is…
