WHAT'S IN STYLE

What We Learned From 1,000 People's 'Perfect Band T-shirt' Preferences
August 25, 2021 at 11:49 am

What makes the "perfect" band T-shirt? It's a question as old as music itself, and we finally have some answers. A new survey of 1,000 music fans sheds some light on band T-shirt preferences, from long people keep their shirts to what colors they prefer (and much more). Let's dive in...

5 Things to Know About Selling Promotional Socks and Footwear
August 25, 2021 at 11:40 am

To get a toehold on what customers and end-users are looking for in promotional footwear, we spoke with Chloe Ayres, marketing manager for Sock Club, Austin, Texas, and Kaydee Walter, marketing specialist for Strideline, Seattle. Here are five big things to know...

Whataburger's New Co-Branded Fishing Apparel Line Somehow Makes a Lot of Sense
August 18, 2021 at 12:24 pm

Whataburger isn’t just famous in Texas for its food. It’s also known to have some pretty killer branded merchandise. It’s so well-known for that, in fact, that people have posed as employees to get their hands on exclusive stuff. The chain’s newest merchandise venture is aimed at outdoor sports enthusiasts...

This Apparel Company Turns Ticket Stubs Into T-shirts, Face Masks and More
August 18, 2021 at 11:59 am

Most music fans have a collection of concert ticket stubs. Maybe they’re in an old shoebox in their bedrooom. Maybe they’re more artfully laid out in a scrapbook or binder. Or maybe they’re forever immortalized on a T-shirt by Stub Stories Apparel, a Los Angeles-based apparel company...

Iowa Shirt Company Goes to War With State’s Governor Over (and Via) T-shirts
August 11, 2021 at 12:07 pm

Last week, Iowa Gov. Kim Reynolds, a republican, released a T-shirt on conservative fundraising platform WinRed. The red shirt reads "Find Me At The Fair" in large, blocky, right-aligned type. But, for RAYGUN, a T-shirt company based in Des Moines, it may well have read "Shots Fired."...