A.T. Cross

A Memorable Week!
January 22, 2015

You don’t realize the impact of some things until you have a few days to reflect on what happened. I’ve been to many PPAI Expo weeks, but this one was like no other. In this commentary, I share a few of my video reports that offer some insight on what went on in Vegas.

A.T. Cross to Purchase Sheaffer Pen Unit from BIC
August 21, 2014

The Providence Journal reported this afternoon that A.T. Cross has paid $15 million for the Sheaffer pen brand, purchasing the unit from BIC. The deal is expected to be finalized by the end of October 2014.

The article notes that A.T. Cross sold its Cross Accessory Division in 2013 to Clarion Capital Partners for $60 million.

Check tomorrow's Headlines for more information on this story as it develops.

Why eBay Tells Manufacturers in China What You're Searching for
August 21, 2014

In a recent conversation with some colleagues about cool—OK, memorable—things from the early 1990s, our chatter turned, as it does, to Crystal Pepsi, Pocket Rockers and Cross Colours—all of which you can find on eBay, along with what seems like an infinite number of material portals to another place and time in memory.

eBay has always been a special kind of nostalgia machine, a rabbit hole where fuzzy memories meet actual physical things from years gone by.

Trade Shows Are Forever: A Be Bold, Be Different, Be Memorable Thriller
December 4, 2013

The scent and sweat and stale-roasted almond stench of a trade show at 3:00 p.m. can be deadly. Greene was trying to get out of the massive hall without being spotted by an enemy ... or an ex-girlfriend. Someone came up behind him from a darkened booth. Greene felt something cold and hard press into the small of his back. A gun muzzle?

A Trend is Born
October 22, 2013

Kim Kardashian isn’t feeling Pantone's top color of spring 2014, Dazzling Blue, when it comes to her daughter. But no "baby pink" allowed. Here are some alternatives. 

Children's Charity Drive at 2013 SAAC Show
July 26, 2013

The Specialty Advertising Association of California will be collecting unwanted promotional items for the Kids In Need, Mully Children's Family and Threads charitable organizations at the 2013 SAAC show. All items are welcome, but school supplies such as pens and notepads are especially appreciated, as is children's apparel. Both

A.T. Cross Sells Cross Accessories Division for $60 Million
July 17, 2013

A.T. Cross announced that the company has reached a definitive agreement to sell its Cross Accessories Division, which includes the iconic Cross pen line. An affiliate of private equity firm Clarion Capital Partners will purchase the division for $60 million in cash.

SAAC Installs New Board Members at Annual Dinner (VIDEO)
February 14, 2013

The Specialty Advertising Association of California (SAAC), the California region's nonprofit association and the force behind the annual SAAC Show in Long Beach, Calif., held its annual board of directors installation dinner on Jan. 29 at the Anaheim White House in Anaheim, Calif.