Ball Pro

Essent, a technology solutions provider based in Eston, Pa., has been named one of the 2015 Promotional Products Business Magazine's Greatest Companies to Work For.

The Masters Tournament is just about a week away. With all of the golf buzz in the air, now is a great time to think about golf-related promotional products.

Edna Bingham, president of Scramble Ease, Garland, Texas, sold her Scramble Pic patent to Ball Pro Promotional Group, Eden Prairie, Minn. The Scramble Pic was designed for easy golf ball pickup during scramble golf, a multiplayer golf game typically played during charity tournaments.

CEO, VPs and senior level management will all tell that the green is where you can see the true colors of the man or woman standing next to you.

Custom HBC, Waconia, Minn., announced that Curt Skeie has joined Custom HBC and Custom Chocolate as business development manager.

GOLF IS A game of increments and minutiae. Misjudge a stroke by one millimeter, and a killer drive ends up being a killer search through the woods. Appropriately, golf promotions require the same kind of precision. A campaign that is even slightly off can land product meant for a promotional hole in one right into a sand trap.

I thought this week I would share something I learned recently that might be of use to you all as well. (as opposed to what I normally do when I write these posts, which is close my eyes and mash my palms into my keyboard until I’m at 500 words or so.)

Some people may have seen me strolling around the recent PPAI and ASI shows. I was the one with the video camera convincing unsuspecting marketing managers and sales reps to show off their companies latest products on film. Now that the editing is finished, we’ve begun posting the first of the videos. I hope that everyone will take a few minutes to check them out. You never know, the sights and sounds of the shows may just shake a few of those forgotten memories loose (whether you like them or not).

Check out all the new videos including Ball Pro, Visstun and Canyon

Ball Pro: Tim Hanson talks about Ball Pro’s product line.

One of my favorite things about being an editor is that more often than not, real-life interests and passions actually intersect with what you are asked to write about. In this month’s magazine, I was happily immersed in the minutiae of political products and campaigns, which affords me the luxury to poke some fun at politics in the middle of my thousand or so words. I think, no matter who you are rooting for (or against), it’s good to try and see the lighter side of life. Next month I again get the chance to mix work and pleasure, namely, in