Blue Generation, Div. of Rubin & Sons
There are few conclusive statistics on how workplace dress codes affect employee performance. A quic
Selling apparel is completely different than selling hard goods. To answer some of your questions about selling wearables, Promo Marketing reached out to some of the industry's leading apparel suppliers. Here's what they had to say.
Today is August 31. Summer is over. Though the start date of fall is September 23, the school bells, holiday promos and fall fashion lines suggest otherwise. In a way, the cooler weather is good. The more clothing end-users have to wear, the more you can sell your clients.
2011 Rank 2010 Rank Company 2010 Revenue 2009 Revenue Employees Locations Principal City, State1 1 Broder Bros. $791,335,000 $705,235,000 1,039 18 Tom Myers, CEO Trevose, PA2 2/5 Ennis/Alstyle Apparel $550,000,000 $517,738,000 6,100 40 Keith Walters, Midlothian, TX chairman/CEO/president3 3 Norwood & BIC $385,000,000 $410,000,000 - - Nicolas Paillot, CEO Clearwater, FL Graphic North America4 4…
THE EDITORS AT Promo Marketing are thrilled to announce this year's finalists for the 2011 Supplier Excellence Awards. With so many great suppliers on the semifinalist list, it was tough deciding who in the industry is top in any given category. So this year, we put the decision making in your hands, dear distributors. We…
2010 Rank 2009 Rank Company 2009 Revenue 2008 Revenue Employees Locations Principal City, State 1 1 Broder Bros. $688,000,000 $903,000,000 - 19 Tom Myers, CEO Trevose, PA 2 2 Ennis $584,029,000 $610,610,000 5,200 40 Keith Walters, chairman/CEO Midlothian, TX 3 4/7 Norwood & BIC $410,000,000 n/a 2,300 7 Quenten Wentworth, Clearwater, FL Graphic North America…
I love when body parts make a "comeback." Isn't it great? Like, no one had legs until shorts became popular again a couple years ago.
Historically, it's been tough to find the right fit in promotional apparel for woman. According to Eric Rubin, president of Blue Generation by M. Rubin & Sons, Long Island City, N.Y., the secret is how an item can accommodate a woman's curves. "The addition of spandex enables the fabric to stretch in just the right places to conform to the wearer's body," he said. If the fabric gives a little when you apply tension, it's a good bet it will be able to flatter a variety of sizes.
Despite the tendency to “go big or go home” on the runways of New York’s Fall Fashion Week, it’s important to keep things in perspective. At least designers weren’t insisting we accessorize with a live snake or a headdress made out of bubble wrap. This time.