Love to Love 70s Fashion
May 24, 2012

Disco is dead, along with some of its most iconic performers. But disco-era fashion is still alive and getting it's groove on with a modern twist.

Awareness 101
July 1, 2011

It's been years since the LIVESTRONG bracelet boom seemingly created a whole new product genre overnight, sprinkling the world with little yellow silicone cancer-fighting bands and kicking awareness marketing into the mainstream.

Supplier Excellence Awards Finalists
May 1, 2011

THE EDITORS AT Promo Marketing are thrilled to announce this year's finalists for the 2011 Supplier Excellence Awards. With so many great suppliers on the semifinalist list, it was tough deciding who in the industry is top in any given category. So this year, we put the decision making in your hands, dear distributors. We…

Promotions That Really Make Sense
May 1, 2008

THERE’S NO OTHER industry that appeals to and satisfies the five senses quite like the promotional products industry. If a treat is needed to sweeten a business deal, there is no shortage of companies offering up the right confections. If a tune is required to spread good will, a selection of suppliers can be found on the playlist. The five senses of sight, hearing, touch, taste and smell battle for equal airtime in an industry that’s all about getting customers’ names out there. Following, industry suppliers offering products representa-tive of each sensory category share their take on why their items are the most

2007 Supplier Excellence Awards
July 1, 2007

LOYALTY HOLDS POWERFUL sway over many people’s actions. It is difficult to settle for good when the best is just a little further. Loyalty will see the extra mile traveled, the extra call made and the extra cost paid. Often, it is a result of superior quality or superior service, while other times familiarity can be held accountable, and yet other people will have a simple affection toward a brand. This is the dream of any corporation: To be known of not as a source, but as the definitive source for a commodity. Promotional Marketing’s 2007 Supplier Excellence Awards recognize the best in more