People spend a lot of time in the kitchen, whether it’s cooking dinner for loved ones, making a quick snack or just enjoying a drink with friends. Using kitchen and household items as promotions adds a personal touch to advertising, and giving end-users items they will use again and again, making a lasting impression. Here are some helpful tips from around the industry on how to stir up sales with kitchen and household promotions.
Briefcases aren't just for paper anymore. We spoke to two bag suppliers to find out the top bags for working in the office or on the road.
There is still time to vote in the 2014 Supplier Excellence Awards, the industry's top honors as decided by the professionals who know best: promotional product distributors.
Chesapeake Promotional Products Association (CPPA) has announced the winners of the 2014 Peake Awards. The CPPA Peake Awards spotlight the top promotional consultants and promotional products suppliers in the Chesapeake region by highlighting distributor-specific and supplier-specific accomplishments along with overall awards for campaign excellence and commitment to the association.
The Specialty Graphic Imaging Association (SGIA), Fairfax, Va., announced that Towel Specialties, Baltimore, won Gold, Silver and Bronze Golden Image Awards for Excellence in screenprinting on textiles.
There are good logos and there are bad logos—who can tell the difference between the two? Per Mollerup, an economist whose visual communications firms Designlab specializes in corporate identities, made his own mark doing just that. He has sifted through the mass of vintage and novel trademarks, compiling the results in a hefty tome, Marks of Excellence: The History and Taxonomy of Trademarks. Glancing through its pages raises the question of not merely what makes good or bad logos, but of how much logos matter at all—the eternal question of whether design and branding really affects a company's bottom line.
Gill Studios has been presented a Grand Award Winner and an Award of Excellence from Print Services and Distribution Association as part of the 2013 Print Excellence and Knowledge (PEAK) Awards.
Young America, an incentive marketing firm, helped Hewlett Packard's Technology Services division develop and implement a brand awareness program that was the first to utilize a multi-faceted social media component.
Philadelphia-based Promo Marketing magazine, the source of product and marketing information for distributor sales professionals, has announced the winners of the 2011 Supplier Excellence Awards.
THE EDITORS AT Promo Marketing are thrilled to announce this year's finalists for the 2011 Supplier Excellence Awards. With so many great suppliers on the semifinalist list, it was tough deciding who in the industry is top in any given category. So this year, we put the decision making in your hands, dear distributors. We…