Dri Duck Traders

Fleece is the everyman of apparel. It's functional, but it looks good. It's rugged, but it's soft. And as such, it's great for apparel promotions.

Dri Duck Traders has teamed up with online training authority Experticity to develop a virtual interactive training site using the 3point5.com platform. This site is designed specifically for the Dri Duck brand and is the first of its kind catered to the corporate identity channel.

Carolina Made has partnered with Dri Duck Traders to add the high-quality outdoor apparel and headwear to its current product offering. The collaboration will take place in the fall of 2012. 

In today's fast-paced work environments, workers need arc- and flame-resistant coveralls, high-visibility vests, temperature-regulating jackets and more. Sound complicated? Don't worry. We got the low-down.

The trade show floor at The PPAI Expo 2012 opened at 10 a.m. today to large crowds of distributors eager to see the latest promotional products offered by the industry's top suppliers.

The months of barbecues, beach days and hair-frizzing humidity are over. You've already sent out your back-to-school promotions and now you're focusing on the shiver-inducing task of selling outerwear. 

I asked a few of the industry's leading suppliers for their thoughts. Here are their answers.

IT IS AUGUST and the East Coast has been sweating it out in a massive 90-degree-plus heat wave since June, so it's highly unlikely that the cruel, grueling sub-zero temperatures of winter are at the forefront of anyone's mind.

Whether it's being made from recycled materials, having any number of advanced performance features for athletics, or merely featuring strategically placed pocket to hold an MP3 player, it's obvious that the cutting edge of apparel technology is present in fleece apparel.

The Americana Company, a West Coast distributor of imprintable sportswear based out of Gardena, Calif., released its new catalog this month. In addition to T-shirts and fleece, the 116-page book includes athleticwear, sport shirts, jackets, children’s apparel, hats, bags and aprons. The wholesaler has also increased inventory levels and has expanded its one-day shipping area.