Executive Apparel

This week we're going to focus on the clothing that makes the man. Included are some of the basics every guy should have in his wardrobe, staples that are perfect as promotional products.

Philadelphia-based Executive Apparel announced an upgrade of its ultralux polyester line as it will include washablility to its list of features. Meg Dunn, creative director for Executive Apparel commented, “This line is available in blazers, vests, men’s and ladies’ pants, and skirts in six rich colors and in a wide-range of sizes from youth to big and tall. These versatile garments are also naturally stain and wrinkle resistant.”

A few weeks ago, I had dinner with Executive Apparel's president and its director of product development in Orlando, Florida. In desultory fashion, we discussed the weather (unusually cold for Florida this time of year) and the economy (not so hot either) over dinner until someone raised the subject of socks. Suddenly the evening sprang to life: The men pushed their chairs back from the table and rolled up their pant legs.

New styles? Again? Didn't we just go through this last year? Well, yes, but keeping up on this stuff is important, we promise. True, you may be able to get by on selling the basics season after season, but playing it safe has its risks. For one, the longer you neglect keeping up on style…

FROM BIRTH ON, it's pretty hard to avoid the uniform. It begins when you're sitting in the standard hospital bassinet next to a few dozen babies dressed exactly like you, and after that, well, it doesn't really end. School? Good chance of uniforms. Your first job? You better believe there's going to be uniforms. Even…