Wrinkleless in Time
August 1, 2009

FROM BIRTH ON, it's pretty hard to avoid the uniform. It begins when you're sitting in the standard hospital bassinet next to a few dozen babies dressed exactly like you, and after that, well, it doesn't really end. School? Good chance of uniforms. Your first job? You better believe there's going to be uniforms. Even…

Sierra Pacific Adds Umbro, Rawlings and Hilton
January 15, 2008

Houston-based Scope Apparel, the parent company of Sierra Pacific Apparel, is excited to announce the addition of Umbro, Rawlings and Hilton to its portfolio. The new brands will be marketed to the promotional products and imprinted sportswear markets under the Sierra Pacific umbrella with Sierra Pacific, FeatherLite and Blake & Hollister. Umbro, currently available through S&S Activewear, is a well-established brand known worldwide for its soccer uniforms, footwear and equipment as well as cutting-edge athletic fashion and fan apparel. Rawlings Apparel has been providing innovative products to sports enthusiasts and professional athletes alike since 1887. With a brand awareness rate of 88

The Picture of Hard Work
August 1, 2007

WHEN IT COMES to office attire, individual style is something to be celebrated. Depending on the employer, stiletto pumps, ruffled blouses and form-fitting pencil skirts are acceptable corporate wear. However, there is something special—dare to say, desirable—about those businesses that maintain a traditional, uniformed dress code in a modern corporate culture that encourages individuality. Employees in these kinds of businesses tend to carry a certain decorum and professionalism about them—if not innate, perhaps deriving from their uniforms and what they represent. Think travel, hospitality, fine dining and automobile sales. It’s as if a uniform has the power to transform the most unlikely employees into

S&S Activewear Expands Category-Specific Catalog Program
June 26, 2007

S&S Activewear, Bolingbrook, Il., has expanded its category-specific catalog program to include brand-specific catalogs focusing on several of its 2007 offerings. Available catalogs include: ·School & Team Collection—showcasing the latest styles, innovative fabrics and vibrant colors, in everything from spiritwear to team gear ·Golf Collection—items for both men and women from the best-known names in corporate golf apparel ·Boardroom & Gleice—fashionable styles featuring technical performance fabrics and the latest trends ·FeatherLite by Sierra Pacific—quality sport shirts and wovens in a wide range of colors and sizes ·French Toast—America’s most trusted and best-selling brand of school uniforms Each four-color category and brand-specific catalog ranges from

February 26, 2007

Sierra Pacific, Houston, sponsored three giveaways at January trade shows to promote its FeatherLite Oxford shirt. Attendees of the PPAI Expo in Las Vegas, ASI’s Orlando show, and the Long Beach Imprinted Sportswear Show (ISS) were given complementary samples of a long-sleeve FeatherLite Oxford shirt and a chance to win a Dell notebook computer. During each show, a number of people wearing the French Blue FeatherLite Oxford shirts were randomly chosen from the aisles and presented with a $100 bill. At the PPAI Expo, the laptop winner was Patricia Knisley of First Impressions Promotional Products, Batesville, Ind. George Heinrich of Anna Imprinted Specialty,

How To Sell Business Apparel
November 1, 2006

FeatherLite manufactures men’s and women’s Corporate Performance Apparel in a variety of colors, styles and sizes. Constructed from the highest-quality lightweight, breathable fabric, all garments feature Dupont Teflon fabric protector, making them stain-resistant, soil-releasing and liquid-repellent. Now, Featherlite introduces Business Ready, a fully compatible line of men’s and women’s apparel created from the same color pallet, so the pieces match one another. Outfit an entire company, large or small, from top executives to front-line employees, with color-coordinating shirts and accessories from one convenient source. The Business Ready mix-and-match collection offers more than 16,000 color-coordinating wardrobe combinations, and includes FeatherLite twills, Oxfords and piqué

Sierra Pacific To Introduce Business Ready Collection In 2007
October 17, 2006

Businesses will get off to a good start next year with the introduction of Houston-based Sierra Pacific’s Business Ready collection, part of the company’s FeatherLite line. Suitable for outfitting companies with color-coordinated shirts, ties and aprons, the collection will be available for sale in January 2007. All styles in the collection will feature signature FeatherLite properties, including lightweight, comfortable, breathable fabric that feature stain resistant, soil release and liquid repellent properties. The complete Business Ready mix-and-match collection allows more than 16,000 wardrobe combinations and includes FeatherLite twills, oxfords and piqué shirts, as well as aprons and silk ties in a wide variety of colors

Sierra Pacific Apparel Group Gives Away Computer Laptop
June 27, 2006

Houston-based Sierra Pacific Apparel Group awarded a Dell laptop computer to Linda Lough, a Philadelphia-based distributor for iPromoteu, at the Philadelphia ASI trade show this past May. In an effort to promote its FeatherLite Twill, a full-front button-down shirt that is stain-resistant, soil-release and liquid-repellent, as well as cool, comfortable and lightweight, the apparel supplier gave away hundreds of men’s and women’s brilliant green FeatherLite Twill shirts during the show. Recipients were also given a ticket for a chance to win a Dell laptop computer. Lough’s name was announced at Sierra Pacific Apparel Group’s new 20x20' island booth, which combines its three labels—Sierra