Game Sportswear

S&S Activewear, Bolingbrook, Ill., will host its ninth-annual Open House on Fri., April 27, from 1 to 8 p.m. The day-long event will include an up-close look at the company’s newest brands: Alo, Code V, French Toast, Game Sportswear, Redsand and Stormtech. In addition, tours of S&S Activewear’s 454,000-sq.-ft. warehouse and office facility will be given. The Open House will also feature a trade show format with representatives from the leading mills in the industry, a 30-minute runway fashion show, dinner and live music, as well as special promotions, giveaways and prizes. For more information, call (800) 523-2155 or visit www.ssactivewear.com.

Game Sportswear, Yorktown Heights, N.Y., conducted a tour of its 50,000-sq.-ft. facility and gave a product presentation to more than two dozen New York-metro area distributors, embroiders and sporting goods retailers. “We were overwhelmed by the positive response we received from the attendees and look forward to doing another tour in the near future,” said Rico Genovese, president. Attendees received a complete product line presentation and a tour of the vast warehouse. The event was completed with a tour of the company’s state-of-the-art embellishment department, where its 60-head capacity embroidery equipment and high-quality chenille and tackle twill options were demonstrated.