Humphrey Line

2007 Supplier Excellence Awards
July 1, 2007

LOYALTY HOLDS POWERFUL sway over many people’s actions. It is difficult to settle for good when the best is just a little further. Loyalty will see the extra mile traveled, the extra call made and the extra cost paid. Often, it is a result of superior quality or superior service, while other times familiarity can be held accountable, and yet other people will have a simple affection toward a brand. This is the dream of any corporation: To be known of not as a source, but as the definitive source for a commodity. Promotional Marketing’s 2007 Supplier Excellence Awards recognize the best in more

How To Sell Drinkware
November 1, 2006

What do you offer customers who are bored with the same old sports bottle promotion? Why, the Freezy Squeezy from The Humphrey Line, of course! Our candidate for Bottle of the Year, the great-looking, innovative squeeze bottle features a patented freezer stick from Cool Gear™. Simply remove the freezer stick from the 22 oz. bottle and freeze it overnight. Drinks will remain cold a lot longer than with regular bottles, and with no melting ice to dilute beverages. Designed to fit easily into bike racks, Freezy Squeezy is perfect for fitness buffs, bikers and trade show giveaways. Custom designs showcased on the Freezy Squeezy

Comparison Corner
June 1, 2006

Over the years and through countless interviews, Promotional Marketing’s staff has heard suppliers and distributors voice their opinions on an array of hot topics that directly or indirectly affect the advertising specialty industry. Sometimes voices are heated, sometimes they are calm; but they always make a valid point. Therefore, starting with its June issue, Promotional Marketing’s new section, Comparison Corner, will provide industry professionals space to wax their views on key issues. First up: domestic-made versus outsourcing. In addition, Comparison Corner will sometimes be used to compare and contrast high-end versus low-end promotional products, as well as promotional products versus their retail counterparts. If