Norwood Promotional Products

BIC Graphic USA To Acquire Norwood Promotional Products
June 19, 2009

Indianapolis-based Norwood Promotional Products and BIC Graphic announced today a definitive agreement for BIC to acquire Norwood. After presenting a last minute offer, BIC was awarded the sale  outbidding the original stalking horse, Aurora Resurgence. Total consideration for the acquisition is $125 million plus approximately $37.5 million in assumed liabilities. BIC Graphic USA is a division of BIC USA Inc., a leading promotional products supplier.

Proforma Announces 2009 Convention Sponsors
June 16, 2009

Cleveland-based Proforma announced its list of 25 vendors that will be sponsoring the 2009 Proforma Convention and Family Reunion, being held July 8 to 11 in Denver. Vendors and sponsorship levels include:

Norwood Thanks Distributors for Support
May 11, 2009

After Wednesday’s announcement of Indianapolis-based Norwood's agreement to sell to Aurora Resurgence, Norwood announced it received a tremendous amount of support and well wishes from customers.

Norwood Issues Press Release on Chapter 11 Filing
May 6, 2009

Indianapolis-based Norwood Promotional Products announced today it has entered into an agreement to sell the company to Aurora Resurgence, an affiliate of Aurora Capital Group, a private equity firm managing over $2.0 billion. This transaction is the culmination of the refinancing and restructuring efforts that the Company has been working on since 2006. The purchase price includes cash and the assumption of certain liabilities.

Bright Ideas … Part 2
March 19, 2009

Last year was so chock-full of great ideas, we couldn't fit them all into our 2009 Sales Outlook. Below, you'll find the tips we just couldn't squeeze in.

A Good, Long Drive
March 19, 2009

GOLF IS A game of increments and minutiae. Misjudge a stroke by one millimeter, and a killer drive ends up being a killer search through the woods. Appropriately, golf promotions require the same kind of precision. A campaign that is even slightly off can land product meant for a promotional hole in one right into a sand trap.

Cedar Crest Manufacturing Begins Operations
March 17, 2009

Cedar Crest Manufacturing, Cedar Rapids, Iowa, a new supplier of writing instruments to the promotional products industry. Founded by a team of former Norwood/Souvenir staff, the company offers a distribution network with more than 80 years of experience.

Norwood Proud Supplier Of Pat Summerall Award Three Years Running
February 24, 2009

Norwood Promotional Products of Indianapolis announced for the third consecutive year, the company is the supplier of the Pat Summerall Award, presented at the Legends for Charity annual luncheon benefiting St. Jude Children’s Research Hospital.