PPAI

Fashion & Accessories Show Heat Up PPAI Las Vegas
January 9, 2007

The catwalk was on fire at this year’s Fashion & Accessories Show, held Thurs., Jan., 4, at the PPAI Expo in Las Vegas. With the theme: “Where Products Meet Paparazzi”, a cluster of picture-taking fanatics dressed in safari gear mobbed the stage as models exploded on to the runway. To say the show was hot is an understatement. SanMar’s opening act to its “Step Up to SanMar” segment featured an ensemble of seductive dancers dressed in red-hot dresses and suits sashaying to the tunes of sultry 50s music. This was followed by an entourage of models donning selected garments from Dunbrooke’s Reebok line. One

Welcome to this special edition coverage from the 2007 PPAI Expo
January 4, 2007

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Alo Launches New Web site
January 2, 2007

Alo, Los Angeles, the new apparel performance brand with technical features from Color Image Apparel, has launched www.alosport.com. Alo will make its debut at the PPAI Expo in Las Vegas, Jan. 2-6, 2007, booth #1321. Alosport.com will feature separate men’s and women’s sections, as well as a breakdown by activity with information on where and how each garment can be used. The Web site also features a full description of Alo’s 10 performance fabrications and product technology information to help customers understand each style’s specific performance capabilities as it relates to fabric and function. Each style page contains multiple images showing all facets of

Heed the Handwriting on the Wall
January 1, 2007

THERE ARE FEW things more attractive than a strong hand holding a weighty, well-designed pen. Maybe it’s a combination of the pen’s sleek finish, its brilliant gold or silver accents and its often intricate engravings coupled with the way the scribe’s pristine cuff (complete with cuff link) brushes the mahogany desk as the hand purposefully moves across a sheet of paper. Perhaps it’s the sheer idea of power associated with the whole thing that makes this a lovely sight to behold. Whatever the case, there is no question that writing instruments continue to be one of the industry’s top sellers, and with good reason.

PMNow! to Publish from Vegas Expo
December 27, 2006

Not attending the PPAI Expo next week? Don’t worry. Promotional Marketing’s got you covered! Beginning on Jan. 4 and concluding Jan. 6, 2007, the editors of PMNow!, Promotional Marketing’s weekly online e-newsletter, will publish daily e-mail updates—complete with video clips and news—right from the Expo floor! Get a bird’s-eye view of the hottest products in the New Products Pavilion; get the latest scoop on what other distributors are saying about the show; find out the best supplier show deals, the biggest booths and the brightest stars (maybe Elvis will serenade attendees again this year). So, sit back, relax and enjoy the show—literally. Let PMNow! do all