THE EDITORS AT Promo Marketing are thrilled to announce this year's finalists for the 2011 Supplier Excellence Awards. With so many great suppliers on the semifinalist list, it was tough deciding who in the industry is top in any given category. So this year, we put the decision making in your hands, dear distributors. We…
"HOME IS WHERE the heart is," may be perfectly cute and philosophical as far as generic cultural idioms go, but ?information-laden it is not. After all, the home is a big place, so where exactly in the house might the "heart" be? The kitchen?
Greetings loyal readers,
We're finished with the July issue right now, and I thought it would be fun to share with you a little bit of my last few days in the office, which, until I started writing this week's blog, have been entirely devoted to proofreading the issue. If you've never experienced the utter joy that is reading the same material over and over again, looking for the tiniest mistakes, let me paint you a most wondrous picture of what a single day of proofing is like. Remember, to get the full effect, imagine you've been doing this for at least four days straight.
IN MAY 2007, The New York Times published an article about schools on the cutting edge of the educational technological revolution. These institutions had instated programs through which each student had access to his or her own laptop computer. The students could do research easily through wireless networks and lesson plans could incorporate advanced graphics and tools. The schools scrapped the programs. As the article reported, the laptop-based lessons were constantly hindered by technical problems and inconsistencies. Students rarely used the computers for research, opting instead to play games, chat via instant messaging programs, watch videos on YouTube, cheat on tests and even view pornography.