Prime Line

Prime Line Now Accepting Points of Light Orders
June 9, 2014

Prime Line, Bridgeport, Conn., has completed its integration of supplier Points of Light, which it acquired in late April. Therefore, Prime Line now can accept orders and inquires for Points of Light, which has completed its move from Fairfield, N.J.

Prime Line Hires Account Manager to Lead New Initiative
April 18, 2014

Prime Line, Bridgeport, Conn., named Michael Reisbaum as its newest national sales manager. A 20-year industry veteran, Reisbaum will head the supplier's new initiative to expand its sales and marketing approach to more distributors.

Prime Line Names Regional Sales Manager of the Year
February 3, 2014

Prime Line, Bridgeport, Conn., named Ben Black, Prime's Midwest regional sales manager, its 2013 Regional Sales Manager of the Year. Black, who has been in that role for 12 years, was recognized at Prime Line's Master Chef event in Las Vegas Jan. 13.

Q&A: Jeff Lederer, President of Prime Line, on Recent Acquisitions and Outlook for 2014
January 14, 2014

On Jan. 13, top 50 promotional products supplier Prime Line announced that it had acquired industry direct sourcing companies R.O.I. by Source Abroad and Get It Global in separate transactions. In an interview with Promo Marketing, Jeff Lederer, president of the Bridgeport, Connecticut-based Prime Line discussed how the acquisitions came about and what it means for the company. Below, read Lederer's thoughts on overseas sourcing, what it means for the company and for distributors, and what to expect in 2014.