Prime Line

2007 Supplier Excellence Awards
July 1, 2007

LOYALTY HOLDS POWERFUL sway over many people’s actions. It is difficult to settle for good when the best is just a little further. Loyalty will see the extra mile traveled, the extra call made and the extra cost paid. Often, it is a result of superior quality or superior service, while other times familiarity can be held accountable, and yet other people will have a simple affection toward a brand. This is the dream of any corporation: To be known of not as a source, but as the definitive source for a commodity. Promotional Marketing’s 2007 Supplier Excellence Awards recognize the best in more

Prime Line Wins 2007 Distributor Choice Award from ASI
March 13, 2007

Prime Resources, Bridgeport, Conn., has won a Counselor Distributor Choice Award for best supplier in the electronics product category. The annual awards are presented to suppliers who have received consistently high ASI supplier ratings by distributors. Prime Resources won the award several years in a row because of its diversified and extensive USB and technology categories. “Our product development team works hard to present a premium line of cutting-edge technology and electronic products,” said Jeff Lederer, executive vice president. “We’re very grateful to the distributor community for recognizing Prime’s innovation and leadership in this area.” The company’s commitment to leadership in technology extends to

Prime Resources Unveils New Look at National Sales Meeting
January 2, 2007

The company’s new look and logo were the highlight of Bridgeport, Connecticut-based Prime Resources’ recently held national sales meeting. “We want to remind distributors that Prime Line has always stood for innovation, new ideas and forward thinking,” noted Jeff Lederer, vice president. “Our items are so exciting and fresh, and we wanted the new logo to represent this.” Lederer pointed out the change was not only to give the company a face lift, but it is “a new commitment to service and quality and a new philosophy of form, function and fun.” He also introduced a system of customer care representatives with