Simba Cal

Eighty-eight percent of consumers recall advertisers on promotional products, and 85 percent of promotional-product recipients have done business with the advertiser from whom they received the product, according to the Promotional Products Association International (PPAI) study, The Influence of Promotional Products on Consumer Behavior.

Suppliers EMT and Simba Cal have announced the addition of Pitchfix to their golf accessories lines. The European-designed, switchblade-style divot tool with ball marker debuted at the PPAI Expo 2012, and is now available for the first time in the United States.