Sonoma Pins Etc.
ORE ASSOCIATIONS AND organizations are starting to realize the power of promotional products. In the past, some [nonprofit] organizations would be skeptical about spending money on a pin because they felt every penny should go to research. We’ve now seen that nonprofits are realizing that they can increase their donations by offering a small item.” These sentiments expressed by Kelly Grant, vice president of business development at Sonoma Promotional Solutions, Sonoma, Calif., should give distributors interested in the nonprofit/cause-related market reason to rejoice. It is precisely this kind of thinking that has been instrumental in the growth of the promotional awareness product category,
Sonoma Promotional Solutions, based in Sonoma, Calif., is proud to announce that the Hillary campaign pin designed by company president, Bernard L. Friedman, has been sighted on quite the famous lapel. Former President (and potential future first husband) Bill Clinton has been spotted on television wearing the Hillary ’08 pin on many important occasions. In fact, the former president is seen wearing the pin during the recent campaign trip to South Carolina with daughter Chelsea. This elegant pin is made from the finest hard enamel cloisonné with 22K gold accents and features patriotic U.S. flag colors of red, white and blue
IS THERE ANYTHING more American than baseball, apple pie and Chevrolet? Yes. And promotional products distributors will be glad to learn the item just might be the promotional button. Yes, that’s right, the promotional button. From the time of Abraham Lincoln and before, people have used it to tout causes from the fronts of their lapels. It’s a staple of both politicians and protesters, and more recently, its popularity as restaurant “flair” seems to be on the rise. No one will forget “I Like Ike,” or the more current button reference, “Potter Stinks!” Now though, with improved printing processes, customers can get their buttons
Sonoma Pins Etc., Sonoma, Calif., recently announced the change of its operational name to Sonoma Promotional Solutions. According to company officials, the new name more clearly defines the company’s growing product diversity. Founded in Jan. 1990, Sonoma initially directed its product line toward lapel pins. However, in early 1995, additional products, such as medallions, keychains, dog tags, zipper pulls and magnets were added and its advertising was refocused. In Aug. 2004, production capabilities were added for the manufacturing of silicone bracelets, plastic goods and precious jewelry. And, last October, a new division, SOS Alert Products (sosalertproducts.com) was formed to introduce customizable