Staton Corporate & Casual

There are some tried-and-true items that work promotional wonders in the beverage-and-beer industry. Looking for a few pointers? Check out some of the suggestions below.

What can we expect from the Postal Service apparel line? Here are my predictions.

Whether you're hitting the slopes with your skis or wiping out on them with you face, this week's Editor's Picks has got you covered with warm headwear.

Victoria is not the only one with a secret! As risqué as this topic may be for our industry, we have to talk undergarments. They are a huge part of retail sales, and believe it or not, undies have a promotional appeal. Aside from seeing boy cut briefs with prints on the back side, thongs have become quite the novelty item.

Layering your clothes is one of the hottest trends for this fall. Plus, it's easy and practical for a variety of different situations (work, school, social events). Here are a few suggestions on what works best for layering.

1. Choose pieces of clothing that are a variety of sizes and shapes, some tighter or more fitted, others loose.

2. Use different fabrics and textures: cotton, denim, velvet, silk.

3. Begin at the bottom — that's your base.

I asked a few of the industry's leading suppliers for their thoughts. Here are their answers.

After a summer of sleeping in or doing things on your time, the bell announcing that first day of school can be a rude awakening. Whether it's an anxious fourth grader or a confident senior, heading back to school signals a time of transition: new classes, new teachers, new schedules and a new wardrobe.

Fun, fearless fashion. That's what's in this month. Start with a basic (Staton has plenty of those) and give it a designer makeover using some of these tricks I found in the July issue of Cosmopolitan.

Did you feel that? It's the summer juiced with a jolt of neon. From megawatt tees to florescent caps, this electric trend is what's hot for summer.

The late Elizabeth Taylor once said, "I don't pretend to be an ordinary housewife." Probably no one ever accused the eight-times-married actress of being a normal housewife, but her statement relates to more than her inability to settle down